Thought Process

Consensus is Dangerous

August 30, 2021 By Nagesh Belludi Leave a Comment

Management books tout the importance of harmony, cohesion, and alignment with company values and practices. Comforting though they are, such goals often carry with them the assumption that unanimity is always helpful.

Indeed, like-mindedness has its benefits, viz. high morale, a sense of identity, and a vision’s execution. But an unchallenged majority can “bend reality.” Toeing the line can delude everyone into having faith in opinions that’re not true or beneficial.

I’ve talked previously about how humans have a tendency to create, maintain, and guard cliques. Life-minded groups recruit, socialize, and reward consensus while reproving dissent (consider Scientology.) People are recruited to fit with the organization, and they become even more socialized into the culture.

Influence-by-majority belief narrows the cognitive map

For the sake of consensus, people can overlook the confutation from their own senses and blindly follow the majority, whether right or wrong. In the bestselling Outliers: The Story of Success (2008,) pop sociologist Malcolm Gladwell calls attention to the cultural predisposition to maintain silence and not rock the boat:

Korean Air had more plane crashes than almost any other airline in the world for a period at the end of the 1990s. When we think of airline crashes, we think, Oh, they must have had old planes. They must have had badly trained pilots. No. What they were struggling with was a cultural legacy, that Korean culture is hierarchical. You are obliged to be deferential toward your elders and superiors in a way that would be unimaginable in the U.S.

Uniformity of thought and esprit de corps can act together to make people amenable and taciturn when they see a problem or a better option.

Idea for Impact: Making sure everyone’s on the same page can produce harmony—of the cult-like variety. Encourage dissent and counterevidence in decision-making.

The Solution to a Problem Often Depends on How You State It

August 25, 2021 By Nagesh Belludi Leave a Comment

The Solution to a Problem Often Depends on How You State It Consider a family with four drivers and one car. Being a one-car family isn’t always convenient or even pleasant. Creative solutions can’t emerge if the family asks, “How could we make the car available to everybody who needs it when they need it?” If, instead, they ask, “How can we each meet our needs without using the car?” Mom can join a carpool to work. Dad can combine his trips when he runs errands once a week. The kids can ride their bikes whenever the weather favors. If the family needs to be in two places at the same time, somebody can Uber. Coordinating can be annoying, but with a bit of flexibility and communication, getting by with one car can easily be pulled off.

Defining a problem narrowly (“How can we create a better mousetrap?”) will only get you restricted answers. When you define the issue more broadly (“How can we get rid of mice?,”) you open up a whole range of possibilities.

Idea for Impact: Revisit and redefine the problem if you can’t get through the tensions inherent in conflicting expectations. The fresh perspective can open your mind to alternative interpretations.

Lessons from David Dao Incident: Watch Out for the Availability Bias!

August 23, 2021 By Nagesh Belludi Leave a Comment

In the weeks and months after the United Airlines’ David Dao incident and the ensuing customer service debacle, news of all kinds of disruptive airline incidents, coldblooded managers, and inconsiderate airline staff showed up everywhere.

The United incident raised everyone’s awareness of airline incidents. Expectedly, the media started drawing attention to all sorts of airline incidents—fights on airplanes, confusion and airports, seats taken from small children, insects in inflight meals, snakes on the plane—affecting every airline, large and small. However, such unpleasant incidents rarely happen, with thousands of flights every day experiencing nothing of the sort.

Lessons from David Dao Incident: Watch Out for the Availability Bias Parenthetically, the underlying problem that led to the David Dao incident wasn’t unique to United. The incident could have happened at other airlines. All airlines had similar policies regarding involuntary-denied boarding and prioritizing crew repositioning. Every other airline, I’m sure, felt lucky the David Dao incident didn’t happen on their airline.

In the aftermath of the incident, many people vowed to boycott United. Little by little, that negative consumer sentiment faded away while the backlash—and media coverage—over the incident diminished.

Availability bias occurs when we make decisions based on easy or incomplete ideas.

The David Dao incident’s media coverage is an archetypal case of the Availability Bias (or Availability Heuristic) in force. Humans are inclined to disproportionately assess how likely something will happen by how easy it is to summon up comparable–and recent–examples. Moreover, examples that carry a fierce emotional weight tend to come to mind quickly.

The availability heuristic warps our perception of real risks. Therefore, if we’re assessing whether something is likely to happen and a similar event has occurred recently, we’re much more liable to expect the future possibility to occur.

What we remember is shaped by many things, including our beliefs, emotions, and things like intensity and frequency of exposure, particularly in mass media. When rare events occur, as was the case with the David Dao incident, they become evident. Suppose you’re in a car accident involving a Chevy, you are likely to rate the odds of getting into another car accident in a Chevy much higher than base rates would suggest.

If you are aware of the availability bias and begin to look for it, you will be surprised how often it shows up in all kinds of situations. As with many other biases, we can’t remove this natural tendency. Still, we can let our rational minds account for this bias in making better decisions by being aware of the availability bias.

Idea for Impact: Don’t be disproportionately swayed by what you remember. Don’t underestimate or overestimate a risk or choosing to focus on the wrong risks. Don’t overreact to the recent facts.

Rules Are Made to Be Broken // Summary of Francesca Gino’s ‘Rebel Talent’

August 9, 2021 By Nagesh Belludi Leave a Comment

Rebels have a bad rep. When you think of them, you imagine trouble. However, all rebels really do is take the habits that could hold the rest of us back and break them.

Instead of leaning toward the comfortable and the familiar, rebels ask questions and look at problems from unexpected perspectives. They aren’t afraid to question assumptions, stick their necks out, make themselves vulnerable in front of others, or experiment and fail.

Harvard social scientist Francesca Gino’s Rebel Talent: Why it Pays to Break the Rules in Work and in Life (2018) aims to explain the merits of breaking the rules and showing how to see challenges from new perspectives.

When we challenge ourselves to move beyond what we know and can do well, we rebel against the comfortable cocoon of the status quo, improving ourselves and positioning ourselves to contribute more to our partners, coworkers, and organizations.

The anecdotes and case studies that Gino pulls together to illuminate her “rebel talent” narrative are hardly convincing. In fact, they’re no more than examples of creative—perhaps unconventional—thinking. To take a prominent example Gino cites in the book, Captain Sully Sullenberger (of the US Airways Flight 1549 incident) did nothing rebellious. With 40 years of flying experience and situational awareness, he made lightning-quick decisions to land in the Hudson and not return to a nearby airport.

Recommendation: Read the introduction of Francesca Gino’s Rebel Talent, and skim the rest. The book’s introduction has a few useful concepts that merit an article, but the book lacks the rigor and utility to be expected from a Harvard Business School professor. The key takeaways (codified as the “eight principles of rebel leadership”) are relatively clear-cut: be curious and open-minded, never be satisfied, embrace discomfort, think unconventionally, and break established norms.

Don’t Ruminate Endlessly

May 6, 2021 By Nagesh Belludi Leave a Comment

Don't Ruminate Endlessly Say you’re in the market for a laptop but just can’t bring yourself to pick out the right model. You’ve spent countless hours comparing different models, visiting various websites, reading reviews, exploring stores, and researching all the available features, even though you’re unlikely to use most of them. Draining indeed!

Too Much Choice Can Stress You Out

Choice may be a great “problem” to have. Books such as Barry Schwartz’s The Paradox of Choice (2004) and Sheena Iyengar’s The Art of Choosing (2011) have exposed how increased choice may be bad for you.

Sometimes, the only thing worse than never having a choice is always having to choose.

Overthinking can trip you up. You can get confused when you have too much information or overthink about what you should be doing. Behavioral scientists such as Schwartz and Iyengar call this phenomenon “choice paralysis.”

Combat your indecisive nature by limiting your search, say, by establishing a cut-off time. Tell yourself that you’ll look around for two hours and then you’ll buy the best laptop you’ve come across in that time.

Use opportunity cost as a filter. Don’t poke around the internet for a better deal on an airfare or follow an eBay auction if you’re saving less than, say, $15 per hour spent deal-hunting.

Idea for Impact: Choose to Reduce Choice. Simplify and Prioritize.

Overthinking everything can make everyday life a challenge. Unnecessary analysis costs time and money and causes psychological wear.

The benefits of forgoing further rumination and acting on available information often offset the from needing to do everything perfectly.

Choosing when to choose is important. Rethink which choices in your life really matter and focus your time and effort there. Life is all about values and priorities.
In decision-making, simple beats complex. Reject complexity and accept that you’ll be sure that you’ve made the right choice. Make a decision, and then change course if it ends up being horribly wrong. As Amazon founder Jeff Bezos has written in his 2016 letter to shareholders, “If you’re good at course correcting, being wrong may be less costly than you think.”

Ask for Forgiveness, Not Permission

April 20, 2021 By Nagesh Belludi Leave a Comment

A long time ago, I heard the managerial maxim, “you will move as fast as you can make decisions.” Amen to that.

That complements the mantra “’tis better to seek forgiveness than to ask permission”—that’s the oft-repeated rallying cry of entrepreneurial thinking.

You need to know when you shouldn’t—and can’t—wait for someone else’s approval to do the things you need to do to succeed. Every time you ask for buy-in, approval, or agreement, you’ll slow yourself down.

Depending on what’s at stake, you’ve got to know when moving forward does need consent. As with everything, you want to know your manager, team, partner, or spouse, how they operate, and their expectations for the group effort. If something’s an important-enough decision with high stakes, they’ll want to be in the loop.

Idea for Impact: Live speed. Where possible, don’t let dilly-dallying for permission endanger your decision-making success. It’s not about taking advantage of situations but about knowing when to push the boundaries. Where possible, aggressively move forward on your own and “get it done.”

Creativity—It Takes a Village: A Case Study of the 3M Post-it Note

April 15, 2021 By Nagesh Belludi Leave a Comment

Creativity isn’t always about sudden insights that work perfectly. No matter how good an idea is, it’ll probably need some work before it can mature into a helpful innovation.

The invention of 3M Post-it (or the sticky note) is a particularly illuminating case in point that innovation requires actionable and differentiated insight. Cross-functional collaboration can help ensure creative involvement throughout the development process.

A Glue That Doesn’t Stick: A Solution Without a Problem

Arthur Fry conceived the Post-It to bookmark the songs in hymnal In the winter of 1974, a 3M adhesives engineer named Spencer Silver gave an internal presentation about a pressure-sensitive adhesive compound he had invented in 1968. The glue was weak, and Silver and his colleagues could not imagine a good use for it. The glue could barely hold two pieces of paper together. Silver could stick the glue and reapply it to surfaces without leaving behind any residue.

In Silver’s audience was Arthur Fry, an engineer at 3M’s paper products division. Months later, on a frigid Sunday morning, Fry called to mind Silver’s glue in an unlikely context.

Fry sang in his church’s choir and used to put little paper pieces in his hymnal to bookmark the songs he was supposed to sing. The little paper pieces of bookmark would often fall out, forcing Fry to thumb frantically through the book looking for the correct page. (This is one of those common hassles that we often assume we’re forced to live with.)

In a flash of lightning, Fry recalled the weak glue he’d heard at Silver’s presentation. Fry realized that the glue could be applied to paper to create a reusable bookmark. The adhesive bond was strong enough to stick to the page but weak enough to peel off without leaving a trace.

Arthur Fry and Spencer Silver: Inventors of the Post-it Note The sticky note was thus born as a bookmark called Press’n Peel. Initially, It was sold in stores in four cities in 1977 and did poorly. When 3M offered free samples to office workers in Boise, Idaho, some customers started using them as self-attaching notes. It was only then that Post-it notes started to become popular. They were first introduced across America in 1980 and Canada and Europe in 1981.

Ideas Intermingle and Evolve: Creativity Needs Collaboration

In all, it took twelve years after the initial discovery of the “glue that doesn’t stick” before 3M made Post-it available commercially. The Post-it continues to be one of the most widely used office products in the world.

This case study of the Post-it is a persuasive reminder that there’s a divergence between an idea and its tangible application that the creator cannot bridge by himself. The creator will have to expose the concept to diverse people who can evaluate, use, and trial the product.

In other words, the creative process does not end with an idea or a prototype. A happy accident often undergoes multiple iterations and reinterpretations that can throw light on the concept’s new applications. In the above example, Art Fry was able to see Spencer Silver’s invention from a different perspective and conceive of a novel use that its creator, Silver, could not. And all this happened in 3M’s fertile atmosphere that many companies aspire to create to help ideas intermingle and creativity flourish.

Creativity---It Takes a Village: A Case Study of the Post-it Note

Idea for Impact: Creativity Is About Generating New Possibilities

Creativity is a mental and social process involving the generation of new ideas and concepts—and new associations that connect the ideas with existing problems.

Excellent new ideas don’t emerge from within a single person or function but at the intersection of processes or people that may have never met before.

Why Your Judgment Sucks // Summary of Daniel Kahneman’s Thinking, Fast and Slow (2011)

April 5, 2021 By Nagesh Belludi Leave a Comment

Israeli-American psychologist Daniel Kahneman’s bestselling Thinking, Fast and Slow (2011) describes the finer points of decision-making. It’s an engaging showcase of the innate biases of the mind and unthinking approaches to decision-making.

Human Beings are Intuitive Thinkers

Kahneman is a behavioral economics pioneer and the winner of the 2002 Nobel Memorial Prize in Economic Sciences. His lifelong collaboration with Amos Tversky (1937–96) has molded humans’ thinking about human error, risk, judgment, decision-making, happiness, and more. Tversky died in 1996, so he did not share in the Nobel.

Thinking, Fast and Slow explores what Kahneman calls the “mind’s machinery” as two coexisting modes of thought (“fast and slow,” as the title says.) Kahneman splits the brain into two radically divergent ways, employing a two-tier model of cognition.

System One makes judgments instantly, intuitively, and automatically, as when a cricket batsman decides whether to cut or pull. A significant part of System One is “evolved heuristics” that lets us read a person’s expression in a microsecond from a block away, for example. And it can’t be switched off. System One’s thinking is fast and effortless. It often jumps to the wrong conclusions, relies on hunches and biases, and perhaps overconfident.
System Two is slower, conscious, calculated, and deliberate, like long division. Its operations require attention. System Two is what we think of as “thinking”—slow, tiring, and essential. It’s what makes us human. Even if System Two believes it is on top of things, System One makes many of our decisions.

System One Isn’t All Flawed

In a world that often necessitates swift judgment and rapid decision-making (e.g., fight or flight,) a person who solely relies on deliberative thinking (System Two) wouldn’t last long. Doctors and firefighters, for example, through training and repetition, develop what’s called “expert intuition” that helps them identify patterns and impulsively devise the right response to a complex emergency.

We as humans are not simple rational agents. Consequently, our thinking boils down to two “Systems” of thinking/processing. As we strive to make better decisions in our work and personal lives, it benefits us to slow down and use a more deliberate System 2 way of thinking. Learn to doubt your fast/quick way of thinking!

Human Intuition is Imperfect

Israeli-American psychologist Daniel Kahneman, Author of Thinking, Fast and Slow (2011) Thinking, Fast and Slow is an eye-opener in various ways. It can be a frightening catalog of the biases, shortcuts, and cognitive illusions that come to err our judgment—the endowment effect, priming, halo effect, anchoring effect, conjugation fallacy, the narrative fallacy, and the rest. Such mental processes are not intrinsically flawed; they are heuristics—rules of thumb, stereotypes, shortcuts. They are strategies the mind embraces to find a path in a tsunami of data.

Kahneman teaches how to recognize situations that require slower, deliberative thinking. Kahneman asserts that the value of the book is to give people the vocabulary to spot biases and to criticize the decisions of others: “Ultimately, a richer language is essential to the skill of constructive criticism.”

Recommendation: Read Daniel Kahneman’s Thinking, Fast and Slow (2011.) As one of the most popular non-fiction books in the last decade, it’ll open your eyes to the quirky and error-prone ways in which you can be influenced in ways you don’t suspect.

The conceptions behind behavioral economics make Thinking, Fast and Slow a laborious read. Many chapters are bogged down by hair-splitting details of his rigorous scientific work and academic gobbledygook. It’s a commanding survey of this field, but it’s superbly written and intelligible to non-experts.

Complement with Rolf Dobelli’s accessible The Art of Thinking Clearly (2013.)

The Unthinking Habits of Your Mind // Book Summary of David McRaney’s ‘You Are Not So Smart’

April 1, 2021 By Nagesh Belludi Leave a Comment

Psychologists have argued that many cognitive biases are rooted in mental shortcuts. They are heuristics—rules of thumb, stereotypes, instincts—that help you make sense of the world. They aren’t intrinsically flawed, but, they’re often quirky and error-prone. Your mental models can affect you in ways that you don’t suspect.

David McRaney’s You Are Not So Smart (2011) suggests a brief—if hurried—tour of 48 cognitive biases that can deceive you. Based on the author’s popular blog, the book is a satisfying assessment of understanding people’s—and your own—behavior a little bit better.

There is a growing body of work coming out of psychology and cognitive science that says you have no clue why you act the way you do, choose the things you choose, or think the thoughts you think. … From the greatest scientist to the most humble artisan, every brain within every body is infested with preconceived notions and patterns of thought that lead it astray without the brain knowing it. So you are in good company.

Each chapter starts with a brief statement of a misconception followed by the fact. Then a synopsis of a related behavioral study shows how our brains produce the counterpart deception and the truth. Some of the less-known preconceptions discussed are,

Confabulation. You tend to create unreliable narratives to explain away your choices post hoc. These reassuring perceptions can make you think you’re more rational than you actually are.
Groupthink. People tend to fall in with the rest of the group to minimize conflict and foster group cohesiveness and social acceptance. No one wants to be the one person with a dissenting opinion.
Social Loafing. That others in a team will pick up your slack may induce you to put in less effort if you think you’ll get away with it. This can curb your own performance, even if you’re a conscientious, hardworking type. If you don’t feel your participation will be noticed, why bother putting in the effort?
Availability Heuristic. You’re likely to estimate the likelihood of an event based on your ability to recall immediate and easily accessed examples.
Fundamental Attribution Error. You tend to assign external reasons for your own behavior but internal motives to other people. For instance, if you’re late for a meeting, you’ll blame it on public transport. If someone else is running late for a meeting with you, you’ll blame it on her poor time-keeping.

Recommendation: Read David McRaney’s You Are Not So Smart. It’s an engaging, easy-to-read primer to how the mind works. Read it as a lead up to Daniel Kahneman’s bestselling dissertation Thinking, Fast and Slow (2011; my summary.)

Idea for Impact: Once you learn to spot the cognitive biases we all grapple with, they’re easier to overcome.

The Data Never “Says”

March 1, 2021 By Nagesh Belludi Leave a Comment

The Data Never

Data doesn’t say anything. Indeed, data can’t say anything for itself about an issue any more than a saw can form furniture, or a sauce can simmer a stew.

Data is inert and inanimate. Data doesn’t know why it was created. Data doesn’t have a mind of its own, and, therefore, it can’t infer anything.

Data is a necessary ingredient in judgment. It’s people who select and interpret data. People can turn it into insight or torture it to bring their agenda to bear. Data is therefore only as useful as its quality and the skills of the people wielding it.

Far more than we admit, subjectivity and intuition play a significant role in deciding how we collect, choose, process, explain, interpret, and apply the data. As entrepreneur Margaret Heffernan warns in Willful Blindness: Why We Ignore the Obvious at Our Peril (2012,) “We mostly admit the information that makes us feel great about ourselves, while conveniently filtering whatever unsettles our fragile egos and most vital beliefs.”

In the hands of careless users, data can end up having the opposite effect its creators intended. All data is good or bad depending on how it’s employed in a compelling story and what end it’s serving—neither of which the data itself can control.

Don’t let data drive your conclusions. Let data inform your conclusions.
Don’t declare, “The data says,” (as in, “the stock market thinks.”) Data by itself cannot have a particular interpretation.
When you find data that seems to support the case you wish to make, don’t swoop on it without caution and suspicion. Data can be very deceptive when used carelessly.
Be familiar with the limitations of your data. Investigate if your data informs any other equally valid hypothesis that could propose an alternative conclusion.

Idea for Impact: Beware of the risk of invoking data in ways that end up undermining your message.

Thought Process

Influence-by-majority belief narrows the cognitive map

Wondering what to read next?

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Availability bias occurs when we make decisions based on easy or incomplete ideas.

Wondering what to read next?

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Too Much Choice Can Stress You Out

Idea for Impact: Choose to Reduce Choice. Simplify and Prioritize.

Wondering what to read next?

Wondering what to read next?

A Glue That Doesn’t Stick: A Solution Without a Problem

Ideas Intermingle and Evolve: Creativity Needs Collaboration

Idea for Impact: Creativity Is About Generating New Possibilities

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Human Beings are Intuitive Thinkers

System One Isn’t All Flawed

Human Intuition is Imperfect

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