Likeability

When to Send Customers Gifts

November 20, 2021 By Nagesh Belludi Leave a Comment

Gifts are crucial marketing tools, which can help customers remember you throughout the year, not just during the holidays:

Send a gift after a sale. Saying thank-you does more than complete the sale—it helps build the relationship.
Send gifts after receiving referrals. One of the most rewarding compliments a salesperson can receive is a referral. Send a thank-you soon after getting a referral.
Commemorate anniversaries. Observe the day you signed your first contract with a customer, making it a special date to celebrate each year.
Remember birthdays. Send customers some birthday cheer, not just a card. Be creative and personalize the gift—send tickets to a sports event that the entire family can enjoy, for instance.

Idea for Impact: Business gifts can help solidify sales relationships and earn even more business. Pay attention to the things your customers enjoy and show your appreciation. As long as your gifts don’t seem patently insincere, they’re likely to welcome them.

Let’s Hope She Gets Thrown in the Pokey

November 16, 2021 By Nagesh Belludi 1 Comment

The Elizabeth Holmes-Theranos criminal trial hasn’t been without its share of theatrics.

Yes, Holmes’s massive fraud is obvious. She entranced (read WSJ reporter John Carreyrou’s excellent chronicle, Bad Blood (2018; my summary)) journalists, investors, politicians, and business partners into believing her fantasy science. She may even be responsible for negligent homicide if people died because of her company’s fake test results.

Elizabeth Holmes / Theranos criminal trial

Then again, these sorts of cases generally hang on subtle distinctions between hyperbole and outright dishonesty and whether such deceit was deliberate.

Holmes’s lawyers will argue that she was merely an ambitious entrepreneur who failed to realize her vision but wasn’t a fraudster. Her lawyers will make a case that she is not to be blamed because people took her puffery and exaggeration as factually accurate. At what point do her wishfulness and enthusiasm go from optimism to intentional fraud? That’ll be the critical question.

At any rate, the Theranos verdict is unlikely to deter others from the swagger, self-assurance, hustle, and the “fake it till you make it” ethos that is so endemic to start-up culture. Investors will never cease looking at people and ideas rather than the viability of their work.

Idea for Impact: Don’t be so swayed by story-telling that has a way of making people less objectively observant. Assemble the facts, and ask yourself what truth the facts bear out. Never let yourself be sidetracked by what you wish to believe.

Buy Yourself Time

September 30, 2021 By Nagesh Belludi Leave a Comment

The secret of “thinking on the spot” is to be prepared. Occasionally, though, when you’re put on the spot, the unanticipated questions and requests for your time and money can leave you feeling tongue-tied and wanting to head for the door.

To put your best response forward and prevent getting forced into some commitment that you might regret later, see if you can buy yourself some time.

When someone says something that you don’t agree with, and you can’t speak up at that moment, you can declare that you need to get educated on the subject before chatting about it further. Bonus: Conversations are often easier when you think through the nuances and get prepared to assert your positions.
When someone asks you to do something that you aren’t sure you want to do, buy yourself time by saying you must check on something or consult somebody before making a commitment. Bonus: Taking time before you say no can soften the news of your rejection.

Buy yourself more time and speak up later on your own terms. Even if you end up disagreeing with your interlocutor or declining her request, she’ll feel appreciated knowing you’ve given her opinion or request some thought.

Idea for Impact: Buying time—and sometimes stalling—is your prerogative. It shows consideration for others—and for yourself. It’s is a way of respecting your own wants and needs.

Avoid Control Talk

June 3, 2021 By Nagesh Belludi Leave a Comment

If you tend to say the following to your employees, relatives, or friends, you may be too controlling:

“I don’t understand why you haven’t completed that report yet.”
“I want you to say sorry to Accounting about your problem. I need you to go over there, make amends with them, and inform me of how it went.”
“We will meet at 4 P.M.”

Control talk is expected and natural. It often transpires in day-to-day conversation as a device to influence or persuade the world to see and act our way. Within certain limits of performance, control talk is accepted in critical situations.

However, control talk can get out of bounds quickly and become perceived as a threat. When one party to any conversation has more perceived power—formal or informal authority, perhaps,—unreasonable control talk can soon push the other to concede this power imbalance and restrain what he/she wants. As the American family counselor Dr Tim Kimmel writes in Powerful Personalities (1993,) “Control is when you leverage the strength of your position or personality against the weakness of someone else’s in order to get that person to meet your (selfish) agenda.”

Control talk can promptly engender intense negative emotions. The ensuing conflict becomes evident in the tone of voice, posture, and facial and body expressions. After that, self-defensive reactions will only make matters worse.

Keep all communication with others candid and respectful. Frame your messages in a positive manner that does not contain sarcasm, imply warning, provoke guilt or blame, or suggest intimidation. Summarize what you heard, and ask questions. Practice pauses—they give the other a moment of silence to get beyond the emotional response and allow them to think cognitively.

Wherever possible, ask open-ended questions to de-escalate an argument. Open-ended questions are an invitation to be nonjudgmental, investigate, relate, and see things differently. Try these alternatives:

“Tell me more—I want to understand. What can I do to make your job easier?”
“Let’s discuss possible solutions to that Accounting problem. How can we change the situation?”
“Are you available for a 4 P.M. meeting? Let’s see what we can do to make sure it doesn’t happen again.”

Wise persuasion elegantly combines rational arguments and appeals to positive values and the other’s feelings about a subject. Only when you can engage them emotionally can you change the way they think.

Idea for Impact: When it comes to persuasion, knowing when to push and when to back off is vital. Nobody likes a pushy person.

Perfect—Or Perfectly Miserable?

May 22, 2021 By Nagesh Belludi Leave a Comment

How Mandy Patinkin Overcame Perfectionism The American actor Mandy Patinkin has a reputation as a “self-oriented” perfectionist. He’s one of those who impose exacting standards on themselves and engage in rigorous self-evaluation.

In this interview for The New Yorker, Patinkin reveals how he overcame this tendency:

My children watched me be too hard on myself for years. They’d come to performances, concerts. Then they’d hear their father criticizing it afterwards. One day, my son Gideon and I are walking down the street on the Upper West Side and he wants to talk about his life. He’s talking about bad nights, good nights, et cetera. And he says, “I watched you suffer for so many years over things that I could never understand what you were suffering about, because I was there and I saw it and it was great. I watched you suffering, and I learned that it was meaningless, that it had no worth, it was for nothing.” And I started to weep. My sons knew that it was never worth it.

Idea for Impact: If you tend to fixate on undue self-standards, ask yourself, “To what end?” Recalibrate your expectations. Don’t let your perfectionist tendencies hold you back.

The Difference between Directive and Non-Directive Coaching

May 13, 2021 By Nagesh Belludi Leave a Comment

The Difference between Directive and Non-Directive Coaching When coaching, many managers’first impulse is to jump into solution mode and fix problems by recommending solutions. The advice is often framed as, “I’ve seen this condition before, and you should do X. That’s what worked for me when I was working at company Y.”

The Directive Coaching Style is suitable when your employee doesn’t have the time, skills, temperament, or patience to resolve her problem.

The Non-Directive Coaching Style, in contrast, encourages the employee to think through her problem and develop her own solution. This coaching style takes more time but is usually more effective, especially if the situation is complicated.

Suppose the problem presents a skill or competence that the employee can learn. In that case, a good coach nurtures the employee by challenging her to mull over the situation objectively. Merely supplying the right solution is wasted if she doesn’t understand it or internalize it well enough.

The most effective coaches I know tend to dwell less on the “what’s to be done” and more on instilling the “how to think about.”

Idea for Impact: When offering advice, steer the thought process. Don’t dictate the outcome. Employees are more likely to be invested in the solutions they come up with.

Ever Wonder Why People Resist Gifts? // Reactance Theory

April 12, 2021 By Nagesh Belludi Leave a Comment

People are more likely to resist or reject well-intentioned proposals, advice, or gifts when it feels like their freedom is being threatened in some way.

For instance, I hate receiving clothes for gifts—clothing is mostly a matter of personal taste. I’ll grin and bear it. I may even wear said clothes once or twice just to please the giver.

Turns out that my indifference isn’t atypical. Psychological studies of the gift-giving process indicate that giving clothing gifts involves greater risk than with other kinds of gift objects. The chosen gift may not match the recipient’s self-image, identity, or dress style.

The so-called Reactance Theory explains why giving gifts and offering uncalled-for advice could rankle so much. According to the American Psychological Association,

Reactance theory is a model stating that in response to a perceived threat to—or loss of—a behavioral freedom, a person will experience psychological reactance (or, more simply, reactance,) a motivational state characterized by distress, anxiety, resistance, and the desire to restore that freedom. According to this model, when people feel coerced into a certain behavior, they will react against the coercion, often by demonstrating an increased preference for the behavior that is restrained, and may perform the behavior opposite to that desired.

Reactance can come into play when you’re persuading someone to buy a specific product at the grocery store, forbidding a child from using a mobile phone at school, or insisting that an employee perform some detestable task for the boss.

Idea for Impact: Think twice before you do anything that, though meant well, may threaten another person’s sense of behavioral freedom. People who are threatened thus usually feel uncomfortable and angry—even hostile.

In gift-giving, offering advice, or any other attempt at social influence, know your limits. Beware that it’s not always easy to recognize the limits until you overshoot them.

Witty Comebacks and Smart Responses for Nosy People

March 25, 2021 By Nagesh Belludi Leave a Comment

When somebody asks an invasive question that makes you feel offended, you’re never obligated to respond. Consider these smart responses.

A curious cousin: “I like your car/purse/home. How much did it cost?” Smart response: “Perhaps a tad more than I expected, but I like to pamper myself once in a while.”
Your inquisitive uncle: “How much do you make at this new job?” Smart response: “I do OK” or “I’d like to make more.”
Your snoopy coworker: “What was your doctor’s appointment for?” or “I heard you called in sick yesterday?” Smart response: “I’m just fine. Thanks for asking.”
The chatty visitor: “You’ve accomplished so much for your age! What are you? 30?” Smart response: “Still young at heart” or “I’m aging fast just thinking about it.”
A sneaky partier trying to estimate your age: “When did you graduate from high school?” Smart response: “When I heard Lucille Ball remark that a “man who correctly guesses a woman’s age may be smart, but he’s not very bright.””
A zealous coworker who can’t stop talking about God: “What do you do on Sunday mornings?” Smart response: “I do non-work things.”
An office busy body suggests a date: “Do you think you could ask her out? I know she’s single.” Smart response: “I don’t know. I’d have to think about mixing work and relationships .”
A prying friend: “When are you getting married?” or “Are you guys trying for a baby?” Smart response: “I’m kinda private and would rather not talk about this.”
A wanna-be Judge Judy wants to solve your parents’ problems: “When are you going to move out of your parents? When will you get a real job?” Smart response: “When my parents start talking to me about it directly.”
An intrusive colleague who’s just learned you’re getting married: “Are you going to invite the deputy manager?” Smart response: “It’s up to me and my fiance.” You could add, “Actually, we’re having a small wedding. Just family and a few close friends.”
A nosy new neighbor: “What heritage are you? I mean, are you mixed race?” Smart response: “Good question. I’d like to remain mysterious.”
A perky lady in your yoga class: “You look great, how much do you weigh?” or “Have you lost weight this summer?” Smart response: “I don’t know—each time I step on the scale, it reads, PERFECT.”
A snooping friend asks you to share a secret: “What were you and Sally nattering about?” Smart response: “Can you keep a secret?” and when your friend says “yes,” sneer and say, “So can I!”

You can try to redirect the attention or leave the conversation by saying: “Let me refill my drink.” But some people just don’t get a deflection.

Responding snappishly but firmly will imply that that the issue is not open for further conversation. “Why do you need to know that about me?” or “Why do you ask?”

If somebody continues to badger you, assert, “it’s personal and I won’t discuss it. Please stop asking.” Be as concise as possible. You shouldn’t feel compelled to give an explanation or justify your unwillingness to talk about sensitive matters.

Idea for Impact: Don’t Feel Rude about Quelling Impolite Boundary-Violators

Most meddlesome people often lack self-awareness. Others may just be making friendly conversation and may not realize that they’re being tactless and prying. Yet others tend to over-share the personal and inappropriate details of their lives and assume it’s OK to expect you to too. We live in a “do ask, do tell” society.

Often, though, people just assume enough rapport to be able to ask delicate questions. Spending some time with friends and coworkers creates a false sense of affability and trust that really isn’t there. We’ve all made that mistake!

Five Ways … You Could Score Points with Your Boss

March 15, 2021 By Nagesh Belludi Leave a Comment

Know that your job is to help the boss win. If you’re not sure what exactly represents success for your boss, ask. Keep her goals in mind when presenting ideas. Minimize your use of her time and resources.
Keep track of everything your boss puts on your plate. Let her realize that if she assigns something to you, it’s either going to be handled, or you’ll bring it back up with her for a follow-up.
Size up your boss’s style. Is she a delegator (don’t overwhelm her with detailed updates) or a hand-holder (involve her in making decisions—even if to ask, “Does that sound right to you?”)? Match up your boss’s communication preferences.
Identify your boss’s pet peeves. Is it being late to appointments, dropping by unexpectedly, bringing a problem to her without suggesting a remedy, or coming to a meeting unprepared? Avoid them like land mines.
Take upon yourself any aspect of your boss’s job that she doesn’t find particularly interesting. You’ll improve her work-life quality. (And you’ll broaden your experiences and become noticeable to other leaders.)

Bonus: If she’s a good boss, tell her. Few people think to say it. Praise, but don’t flatter.

“But, Excuse Me, I’m Type A”: The Ultimate Humblebrag?

February 18, 2021 By Nagesh Belludi Leave a Comment

Our increasingly egotistical culture sanctions competitiveness, achievement-orientation, impatience, assertiveness, and work-fixation. Fine. But do we need to recast selfishness, greed, aggressiveness, and egotism as virtues?

Consider the assertion “I’m type A” you’ll often hear from people who’re harried and quick to anger. That expression has become the ultimate humblebrag—an announcement for the narcissistic self, indeed. It’s often a lead up to some form of a self-absorbed burden to be imposed on others.

Intense people are off-putting, particularly to laid-back types

The designation “Type A” was presented as a negative characterization in the 1970s by cardiologists—not psychologists—about people prone to so-called “hurry sickness.” These people tend to get angry and, consequently, have a higher risk of cardiovascular disease.

Now then, “I’m type A” has become the special consent some people expect to be granted to be a bit infuriating. It’s a polite declaration of the self-conscious entitlement, “I have somewhat better standards. Sorry to be so persistent.” “Sorry to squeeze you dry on this project, but I’m driven to deliver my best.”

Idea for Impact: If you’re a Type A, by all means, be an overachiever, strong-minded, demanding, whatever. But be all these without being obnoxious or instinctively imposing uncalled-for pressure on everything and everybody and every time. Lighten up.

Likeability

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Idea for Impact: Don’t Feel Rude about Quelling Impolite Boundary-Violators

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Intense people are off-putting, particularly to laid-back types

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