Nagesh Belludi

Everything in Life is Perception

May 18, 2020 By Nagesh Belludi Leave a Comment

When J. K. Rowling wrote the novel The Cuckoo’s Calling (2013) and published iu under the pseudonym Robert Galbraith, she sold less than 1,500 copies in print in three months. When word got out that J. K. Rowling had written the book, The Cuckoo’s Calling immediately jumped to the top of the best-seller lists. In just a few months, the book had sold 1.1 million copies.

When the internationally-acclaimed violinist Joshua Bell played his famous 300-year-old, $3.5 million Stradivarius violin at a Washington, D.C. metro station in 2007, only seven out of the 1,097 people who walked past him during his 45-minute performance stopped to listen. Dressed in street clothes, Bell made just $32.17 in tips tossed into the open violin case at his feet—plus $20 from one person who actually recognized him. People otherwise pay hundreds of dollars to hear him perform at fancy concert halls around the world.

The Yale psychologist Paul Bloom, author of How Pleasure Works (2010,) has described,

When we get pleasure from something, it’s not merely based on what we see or what we hear or what we feel. Rather, it’s based on what we believe that thing to be.

And so, someone listening to the music of Joshua Bell is going to hear it differently and like it more if they believe it’s from Joshua Bell. If you hear the same music and think it’s from some scruffy, anonymous street performer, it doesn’t sound so good.

And I think that’s a more general fact about pleasure. I think wine doesn’t taste as good if you don’t know it’s expensive or special wine. A painting is going to look different to you, and you’re going to value it differently, depending on who you think created it.

Bloom has explained how our minds shape the way a thing will be—because we behave in proportion to our expectations:

We don’t just respond to things as we see, feel, or hear them. Rather, our response is conditioned by our beliefs of where things come from, what they’re made of, or what their hidden nature is. This is true, not just for how we think about things, but how we react to things.

Idea for Impact: Perception is Reality

Expectations color people’s perceptions, and satisfaction with any experience depends on their perceptions going into it.

What you make others think you’re offering them—your skills, your services, your products—profoundly affects their experience. The right expectations can alter anything from valueless to priceless.

However, as Dr. Johnson has warned, “we ought not to raise expectations which it is not in our power to satisfy.—It is more pleasing to see smoke brightening into flame, than flame sinking into smoke.”

Inspirational Quotations #841

May 17, 2020 By Nagesh Belludi

When you jump for joy, beware that no one moves the ground from beneath your feet.
—Stanislaw Jerzy Lec (Polish Aphorist, Poet)

One of our ironclad rules is ‘Never do business with anybody you don’t like.’ If you don’t like somebody, there’s a reason. Chances are it’s because you don’t trust him, and you’re probably right. I don’t care who it is or what guarantees you get—cash in advance or whatever. If you do business with somebody you don’t like, sooner or later you’ll get screwed.
—Harry V. Quadracci (American Entrepreneur)

If it’s a good idea, go ahead and do it. It’s much easier to apologize than it is to get permission.
—Grace Hopper (American Mathematician)

There is really no insurmountable barrier save your own inherent weakness of purpose.
—Ralph Waldo Emerson (American Philosopher)

To know what people really think, pay regard to what they do, rather than what they say.
—Rene Descartes (French Mathematician, Philosopher)

Happiness comes from spiritual wealth, not material wealth… Happiness comes from giving, not getting. If we try hard to bring happiness to others, we cannot stop it from coming to us also. To get joy, we must give it, and to keep joy, we must scatter it.
—John Templeton (American-British Investor)

The pursuit of happiness is often the pursuit of emptiness. Far wiser is the pursuit of contribution.
—Marty Nemko (American Career Coach, Author)

A society to be successful must maintain a balance between nurturing excellence and encouraging the average to improve.
—Lee Kuan Yew (Singaporean Statesman)

Habits of thinking need not be forever. One of the most significant findings in psychology in the last twenty years is that individuals can choose the way they think.
—Martin Seligman (American Psychologist)

Children need guidance and sympathy far more than instruction.
—Anne Sullivan Macy (American Educator)

The knowledge we have acquired ought not to resemble a great shop without order, and without an inventory; we ought to know what we possess, and be able to make it serve us in our need.
—Gottfried Wilhelm Leibniz (German Philosopher, Mathematician)

There is no greatness where simplicity, goodness and truth are absent.
—Leo Tolstoy (Russian Novelist)

A man who owes a little can clear it off in a little time, and, if he is prudent, he will: whereas a man, who, by long negligence, owes a great deal, despairs of ever being able to pay, and therefore never looks into his accounts at all.
—Earl of Chesterfield (English Statesman, Man of Letters)

The High Cost of Winning a Small Argument

May 14, 2020 By Nagesh Belludi Leave a Comment

Winning a conflict with a colleague over who’s right may feel good at the moment. But you could lose a future battle when you may need her cooperation and support the most.

Insisting upon being right when disagreeing with your boss could be dearer.

It’s futile to win any argument by overpowering or silencing the other person. Even causal denigration and occasional microaggressions can eventually lead to feelings of alienation and anger.

Conflicts sometimes evolve quickly from simple disagreements into high-stakes battles. So, before it’s too late, consider if taking a step back is wiser. Take the initiative and concede a point—even if you may end up losing the argument.

Seeking small glory now may only spoil your chance of bigger success in the future. Focus on the outcome—often, it’s the result that matters, not your role in it.

Idea for Impact: When you think you can nail someone with a winning argument, take a deep breath, and check if you could control your ego and back down. You may actually lose something small, but avoid losing something bigger.

The Biggest Disaster and Its Aftermath // Book Summary of Serhii Plokhy’s ‘Chernobyl: History of a Tragedy’

May 11, 2020 By Nagesh Belludi Leave a Comment

I visited the Chernobyl Exclusion Zone last year. This 2,600 sq km (1,000 sq mi) region spanning Ukraine and Belarus is the ghastly site of the greatest peacetime nuclear disaster in history. Yes, it’s safe enough to visit—with precautions, of course. [Read travel writer Cameron Hewitt’s worthwhile trip-report.]

Chernobyl is a gripping testimony to the perils of hubris and a poignant monument to the untold misery it imposed upon swathes of people.

To round out my learning from the trip, I recently read Chernobyl: History of a Tragedy (2019,) Harvard historian Serhii Plokhy’s haunting account of the nuclear disaster.

An Accident That Was Waiting to Happen

At 1:21 A.M. on 26-April-1987, an experimental safety test at Unit 4 of the Vladimir Ilyich Lenin Nuclear Power Plant complex in Chernobyl went dreadfully wrong. The test instigated a power surge. The reactor exploded and burst open, spewing a plume of radioactive elements into the atmosphere.

The discharge amounted to some 400 times more radioactive material than from the Hiroshima atomic bomb. Deputy Chief Engineer Anatoly Dyatlov, who was in charge of the calamitous test, called the ensuing meltdown “a picture worthy of the pen of the great Dante.” Sixty percent of the radioactive fallout came to settle in Belarus. Winds carried radioactive elements all the way to Scandinavia.

Right away, hundreds of firefighters and security forces consigned themselves to stabilize the reactor and stop the fires from spreading to the other reactors. In so doing, they exposed themselves to fatal doses of radiation, spending the rest of their lives grappling with serious health problems.

The world first learned of the accident when abnormal radiation levels were detected at one of Sweden’s nuclear facilities some 52 hours after the accident. It took the Soviet regime three days to acknowledge the meltdown publicly, “There has been an accident at the Chernobyl atomic-electricity station.” Soviet leader Mikhail Gorbachev addressed the nation 18 days after the accident, “The first time we have encountered in reality such a sinister force of nuclear energy that has escaped control.”

A Soviet Dream Town Then, a Graveyard of Dreams Now

The ghost town of Pripyat, a purpose-built workers’ settlement a mile from the nuclear plant, seized my mind’s eye. It was one of the Soviet Union’s most desirable communities, and 50,000 people lived there when the accident happened. Today, it’s a post-apocalyptic time warp—full of all kinds of dilapidated civic structures that once showcased the ideal Soviet lifestyle.

Pripyat was evacuated entirely on the afternoon of the disaster. Left to rot, the town has been completely overtaken by nature. A Ferris wheel—completed two weeks before the explosion, but never used—has become an enduring symbol of the inflictions. So have unforgettable images of deserted houses engulfed by forest, loveable stray dogs in dire need of medical attention, and a day-nursery strewn with workbooks and playthings.

A Human Tragedy: Disaster, Response, Fallout

Chernobyl: History of a Tragedy (2019) is a masterful retelling of the episode and its aftermath. Author Serhii Plokhy, who leads the Harvard Ukrainian Research Institute, grew up 500 kilometers south of Chernobyl. He later discovered that his thyroid had been inflamed by radiation.

Plokhy offers deeply sympathetic portrayals of the plant’s managers and engineers, the first-responders who risked their lives to contain the damage, and the civilians in the affected areas of Ukraine and Belarus.

Drawing upon the victims’ first-hand accounts as well as official records made available only after Ukraine’s 2013–14 Euromaidan revolution, Plokhy meticulously reconstructs the making of the tragedy—from the plant’s hasty construction to the assembly of the “New Safe Containment” structure installed in 2019.

The cleanup of the radioactive fallout could continue for decades. Robotic cranes will work in intense radiation and dismantle the internal structures and dispose of radioactive remnants from the reactors. The damage from the disaster may last for centuries—the half-life of the plutonium-239 isotope, one constituent of the explosion, is 24,000 years.

Design Flaws, Not All Operator Errors

Plokhy shows how Chernobyl personified the Soviet system’s socio-economic failings. Chernobyl was a disaster waiting to happen—an absolute storm of design flaws and human error.

The Chernobyl nuclear plant was hailed as a jewel in the crown of the Soviet Union’s technological achievement and the lynchpin of an ambitious nuclear power program. The RBMK (high power channel-type reactor) was flaunted as more powerful and cheaper than other prevalent nuclear power plant designs.

Anatoliy Alexandrov, the principal designer of the RBMK reactor and head of the Soviet Academy of Sciences, reportedly claimed that the RBMK was reliable enough to be installed on the Red Square. The communist czars skimped on protective containment structures in a great hurry to commission the Chernobyl reactors.

Commissars at the Ministry of Medium Machine Building, the secretive agency in charge of the Soviet nuclear program, knew all too well of the fatal flaws in the design and the construction of the RBMK reactors. Viktor Briukhanov, the Chernobyl plant’s director, had complained, “God forbid that we suffer any serious mishap—I’m afraid that not only Ukraine but the Union as a whole would not be able to deal with such a disaster.”

Yet, the powers-that-were assumed that clever-enough reactor operators could make up for the design’s shortcomings. Little wonder, then, that the Soviets ultimately attributed the accident to “awkward and silly” mistakes by operators who failed to activate the emergency systems during the safety test.

The Fallings of the Soviet System’s Internal Workings

Chernobyl: History of a Tragedy dwells on Soviet leadership and the ubiquitous disconnects and the vast dysfunctions in the Soviet state’s affairs.

Chernobyl is a metaphor for the failing Soviet system and its reflexive secrecy, central decision-making, and disregard for candor. The KGB worked systematically to minimize news of the disaster’s impact. KGB operatives censored the news of the lethal radioactive dust (calling it “just a harmless steam discharge,”) shepherded the tribunal hearings, and downplayed the political outcomes of the disaster.

Even the hundreds of thousands of Ukrainians, Belarusians, and Russians evacuated from the thirty-kilometer zone weren’t given full details of the tragedy for weeks. In the days following the accident, the Communist Party’s apparatus, well aware of the risks of radiation, did not curtail children’s participation in Kyiv’s May Day celebrations and parades.

Author Plokhy’s most insightful chapters discuss the historic political fallout of the disaster. Moscow downplayed the design flaws in the reactor and made scapegoats of a handful of the plant’s engineers and operators—just three men received 10-year prison sentences in 1987. One of the three, Deputy Chief Engineer Anatoly Dyatlov (whom I quoted above referring to Dante,) was granted amnesty after only three years. He died five years later from a heart failure caused by radiation sickness.

Chernobyl’s outstanding narrative feature is the interpretation of the disaster in the framework of the fate of the Soviet Union. Plokhy explains how Chernobyl was a decisive trigger to the unraveling of the Soviet Union. Chernobyl served as an unqualified catalyst for Gorbachev’s policy of glasnost (“openness.”) Too, it fanned the flames of the nationalist movements in the soon-to-break-away republics of Ukraine, Belarus, and the Baltics.

Recommendation: Read This Captivating Account of a Great Human Tragedy

Serhii Plokhy’s Chernobyl: History of a Tragedy (2019) is a must-read record of human fallacies and hubris. It’s a poignant narrative of the courage and helplessness of the thousands of firefighters, police officers, doctors, nurses, military personnel, and the communities who risked their lives to mitigate the aftermath of the disaster, investigate, and “liquidate” the site. On top, Chernobyl is an edifying thesis on how the disaster accelerated the decline and the downfall of the Soviet Union.

Inspirational Quotations #840

May 10, 2020 By Nagesh Belludi

The sweetness of life lies in usefulness, like honey deep in the heart of a clover bloom.
—Laura Ingalls Wilder (American Author of Children’s Novels)

Believe in something larger than yourself… Get involved in the big ideas of your time.
—Barbara Bush (American First Lady)

For what is a poem but a hazardous attempt at self-understanding: it is the deepest part of autobiography.
—Robert Penn Warren (American Novelist, Poet)

One does not insult the river god while crossing the river.
—Chinese Proverb

It is harder to avoid censure than to gain applause, for this may be done by one great or wise action in an age; but to escape censure a man must pass his whole life without saying or doing one ill or foolish thing.
—David Hume (Scottish Philosopher, Historian)

Getting ahead in a difficult profession—singing, acting, writing, whatever—requires avid faith in yourself. You must be able to sustain yourself against staggering blows and unfair reversals. When I think back to those first couple of years in Rome, those endless rejections, without a glimmer of encouragement from anyone, all those failed screen tests, and yet I never let my desire slide away from me, my belief in myself and what I felt I could achieve
—Sophia Loren (Italian Actor)

Where we have strong emotions, we’re liable to fool ourselves.
—Carl Sagan (American Astronomer)

To cure jealousy is to see it for what it is, a dissatisfaction with self.
—Joan Didion (American Essayist, Novelist, Memoirist)

Justice inclines her scales so that wisdom comes at the price of suffering.
—Aeschylus (Greek Poet)

We can never obtain peace in the world if we neglect the inner world and don’t make peace with ourselves. World peace must develop out of inner peace.
—The 14th Dalai Lama (Tibetan Buddhist Religious Leader)

You know you’re getting old when you stop to tie your shoes and wonder what else you can do while you’re down there.
—George Burns (American Comedian)

The only people who remain misunderstood are those who either do not know what they want or are not worth understanding.
—Ivan Turgenev (Russian Novelist, Playwright)

Live out of your imagination, not your history.
—Stephen Covey (American Self-help Author)

For man there are only three important events: birth, life and death; but he is unaware of being born, he suffers when he dies, and he forgets to live.
—Jean de La Bruyere (French Author)

I doubt if one ever accepts a belief until one urgently needs it.
—Christopher Isherwood (Anglo-American Novelist, Playwright)

When One Person is More Interested in a Relationship

May 9, 2020 By Nagesh Belludi Leave a Comment

The American sociologist Willard Waller coined the term “Principle of Least Interest” to describe how differences of commitment in a relationship can have a major effect on the relationship’s dynamics.

In The Family: A Dynamic Interpretation (1938,) Waller noted that, in any relationship (romantic, familial, business, buyer-seller, and so on) where one partner is far more emotionally invested than the other, the less-involved partner has more power in the relationship. In a one-sided romantic relationship, for example, the partner who loves less has more power.

Moreover, appearing indifferent or uninterested is a common way by which people try to raise their own standing in a relationship. Recall the well-known “walk away” negotiation tactic—tell a used car salesman, “this just isn’t the deal that I’m looking for,” and he may call you the next day with a better offer.

An imbalanced relationship can only last for a while.

A nourishing relationship shouldn’t involve a constant struggle for power.

Idea for Impact: Watch out for relationships where the other seems to care less about the relationship than you do. Such relationships can drain you dry.

Howard Gardner’s Five Minds for the Future // Books in Brief

May 8, 2020 By Nagesh Belludi Leave a Comment

In Five Minds for the Future (2006,) developmental psychologist Howard Gardner argues that succeeding in a rapidly evolving world requires five proficiencies:

The Disciplinary Mind: “Individuals without one or more disciplines will not be able to succeed at any demanding workplace and will be restricted to menial tasks.”
The Synthesizing Mind: “Individuals without synthesizing capabilities will be overwhelmed by information and unable to make judicious decisions about personal or professional matters.”
The Creating Mind: “Individuals without creating capacities will be replaced by computers and will drive away those who have the creative spark.”
The Respectful Mind: “Individuals without respect will not be worthy of respect by others and will poison the workplace and the commons.”
The Ethical Mind: “Individuals without ethics will yield a world devoid of decent workers and responsible citizens: none of us will want to live on that desolate planet.”

Gardner is best known for his work on multiple intelligences—the theory that cast serious doubts about the simplistic concept of a “single” intelligence, measurable by something like IQ. Gardner’s notion that “there is more than one way to learn” has transformed education in the U.S. and around the world.

Recommendation: Speed-read Five Minds for the Future. Written through the lens of a skills-development policymaker, Gardner’s theses and prescriptions aren’t ground-breaking but make for thoughtful reflection. Complement with Gardner’s The Unschooled Mind (1991; summary.)

How to Improve Your Career Prospects During the COVID-19 Crisis

May 7, 2020 By Nagesh Belludi Leave a Comment

Now that the COVID-19 pandemic has plunged the world into despondency and uncertainty, it’s easy to worry about your career prospects, feel risk-averse, and become inert.

However, if you could look beyond the short-term challenges, now’s a good time to take on new skills, tend to your network, and accelerate your long-term career prospects.

Here’s how to take a bit of initiative and think creatively about your career during the current lockdown.

Reflect upon your goals for your life and career. Think clearly through the steps you must take to realize your aspirations.
State clearly your aims. If you want to earn more or get a better responsibility, speak to your boss about what it’ll take to secure a promotion.
Seek specific feedback, but don’t just reflect on the past. Asking for feedback puts you—not your boss—in the driver’s seat. Ask lots of questions and decide what you could do to make a positive change.
Redefine your goals at work. Identify worthwhile measures of success. Agree on targets that stretch but don’t strain.
Work with your boss to find gaps in your experience. Find projects where you could develop and use those skills.
Don’t try to do everything. Prioritize. Ask yourself, “Where do my strengths lie?” Focusing on one or two areas could help you isolate and sharpen the necessary skills to move up.
Seek out new opportunities. Be alert to points of diminishing returns on learning new skills.
Take the lead on a project that others don’t find particularly interesting (see Theo Epstein’s 20 Percent Rule.) You could not only learn by way of broader experiences and gain confidence but also become more visible to management and situate yourself for a promotion.
Offer to share responsibility. Take an interest in your colleagues’ work. You could win over grateful allies and open up new opportunities within your company.
Reevaluate what’s essential. To the extent possible, divest yourself of the boring, time-wasting, frivolous, and worthless—anything that doesn’t “move the ball down the field.”
Pursue side projects. Cultivating knowledge and trying out new skills during your free time is a definite path to career reinvention.
Seek out mentors. Make the right contacts. Bear in mind, those who influence decisions may not necessarily be the ones at the top.
Begin actively networking. It’s never late to put together a range of experts whose knowledge and experience you could tap into.

Idea for Impact: Mulling over how to improve yourself and enhance your career is a great shelter-in-place project. As President Dwight D. Eisenhower once declared, “Plans are useless but planning is indispensable.”

Make ‘Em Thirsty

May 6, 2020 By Nagesh Belludi Leave a Comment

Sony’s Akio Morita, like Apple’s Steve Jobs, was a marketing genius. Morita’s hit parade included such iconic products as the first hand-held transistor radio and the Walkman portable audio cassette player.

Key to Morita’s success was his mastery of the art of the pitch. Morita pushed Sony to create consumer electronics for which no obvious need existed and then generated demand for them.

The best marketing minds know how to create a customer—previously unaware of a problem or an opportunity, she becomes interested in considering the opportunity, and finally acts upon it.

Coca-Cola marketers are but creating a thirst by showing the fizzle a freshly poured glass in Coke ads. “Thirst asks nothing more,” indeed.

The marketing guru Seth Godin has said, “So many people are unhappy … what they have doesn’t make them unhappy. What they want does. And want is created by the marketers.” Recall the old parable,

A sales trainee was trying to explain his failure to close a single deal in his first week. “You know,” he said to his manager, “you can lead a horse to water, but you can’t make him drink.”

“Make him drink?” The manager sputtered. “Your job is to make him thirsty.”

Idea for Impact: Whether you realize this or not, you’re in marketing, as is everybody else. You’re constantly pitching your ideas, skills, time, appeal, charm, and so forth. Study the art of the pitch. Master the art of generating demand for whatever it is you have to offer. Learn to “make ’em thirsty.” Marketing is everything.

It’s Probably Not as Bad as You Think

May 5, 2020 By Nagesh Belludi 1 Comment

The 20-40-60 Rule, believed to be written by humorist Will Rogers for his movie Life Begins at 40 (1935,) states,

When you are 20, you care about what everybody thinks of you.
When you are 40, you don’t care about what people think of you,
and when you are 60, you actually understand that people were too busy thinking about themselves.

In essence, don’t agonize about what other people are thinking about you. They’re perhaps busy worrying over what you’re thinking about them.

The 20-40-60 Rule became popular when venture capitalist Heidi Roizen cited it (incorrectly attributing it to the actress Shirley MacLaine) at a 2014 lecture at Stanford. First Round Capital’s Review has noted,

People have enormous capacity to beat themselves up over the smallest foibles—saying the wrong thing in a meeting, introducing someone using the wrong name. Weeks can be lost, important relationships avoided, productivity wasted, all because we’re afraid others are judging us. “If you find this happening to you, remember, no one is thinking about you as hard as you are thinking about yourself. So don’t let it all worry you so much.”

Idea for Impact: Don’t Beat Yourself Up Over Your Mistakes

Chances are, people around you aren’t nearly as critical of you as you are of yourself. No one’s going to remember or care about your mistakes, and neither should you.

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Nagesh Belludi

Idea for Impact: Perception is Reality

Wondering what to read next?

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An Accident That Was Waiting to Happen

A Soviet Dream Town Then, a Graveyard of Dreams Now

A Human Tragedy: Disaster, Response, Fallout

Design Flaws, Not All Operator Errors

The Fallings of the Soviet System’s Internal Workings

Recommendation: Read This Captivating Account of a Great Human Tragedy

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Wondering what to read next?

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Idea for Impact: Don’t Beat Yourself Up Over Your Mistakes

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