Assertiveness

Here’s a Tactic to Sell Change

October 10, 2019 by Nagesh Belludi Leave a Comment

In Venice: The Hinge of Europe, 1081–1797 (1974,) the eminent University of Chicago historian William McNeill outlined how the Venetian Republic shaped European history. Describing the notion of trans-cultural diffusion, he wrote,

When a group of men encounter a commodity, technique, or idea that seems superior to what they had previously known, they will try to acquire and make their own whatever they perceive to be superior, but only as long as this does not seem to endanger other values they hold dear.

University of Washington’s Roger Soder quotes McNeill’s remarks in The Language of Leadership (2001) and supplies a case in point:

This is best illustrated by the technique of Jesuits who brought “new math” [including astronomy and mechanics] to China in the 1600s. They created the myth that the new Western mathematics had in fact evolved out of ancient Chinese ideas. The new ideas, they felt, would be accepted much more readily if they were seen as a natural progression of previously accepted methods.

That’s an important lesson on how to sell change: as a natural progression of the status quo.

Idea for Impact: People find themselves unable or unwilling to make fundamental changes in their lives. They tend to be particularly unwelcoming of ideas that they fear will alienate them from their core values. Tread delicately if you want effective change.

Do You Have an Unhealthy Obsession with Excellence?

September 10, 2019 by Nagesh Belludi Leave a Comment

Yes, you must develop the habit of excellence, even in little matters. However, the price of perfection can be prohibitive. A maniacal emphasis on excellence can lead to a blind obsession that can drain productivity.

If you’re a manager, insisting on perfection everywhere can hurt workplace morale, reduce employee engagement, and decrease opportunities for innovation and change.

Managers too often call for excellence in the small things because they’re unable to prioritize what matters most. These managers tend to be the ones who also struggle with delegation—given their exacting standards, it makes sense that they would have difficulty letting others do their job. And because monitoring people’s efforts is often time-consuming and difficult, perfectionist managers tend to just decide that it’s easier and quicker to do the job themselves.

Smart Managers Have the Self-Discipline to Turn Excellence On and Off

Do You Have an Unhealthy Obsession with Excellence and Perfectionism? The smart managers I know of accomplish great things because they often have a “sixth sense” that reminds them that some activities matter more than others do and therefore merit more attention.

They give themselves permission to produce second-rate work on the road to doing a first-rate job.

They are very selective about when they push their teams to the max—only when the stakes are big enough and when it’s entirely justified.

Idea for Impact: Be Excellent Occasionally

Expecting excellence in every detail uses up a lot of bandwidth.

Get comfortable with a little bit of lower quality now and then. Less-than-excellent is a satisfactory outcome. As the British novelist W. Somerset Maugham once warned, “only a mediocre person is always at his best.”

Making a conscious decision about where excellence matters and where it doesn’t is particularly pertinent to managerial success.

In the real world of limited resources, perfection is hard to achieve. The quest for excellence sucks up time, energy, and money that could generate better results elsewhere.

Managers, step back and look at the whole picture. You don’t have enough resources to do everything, so commit them where they’ll bring the greatest overall improvement (use the lens of opportunity costs.)

Have exacting standards, but don’t demand excellence in every idea.

How to Make Others Feel They Owe You One: Reciprocity and Social Influence

September 18, 2018 by Nagesh Belludi Leave a Comment

Reciprocity, as described below, is a manipulative technique. My aim for this article is twofold: firstly, it sensitizes you to one of the many things people can do to get you to do their bidding. Secondly, reciprocity is a handy technique for those circumstances where certain ends can justify certain means.

Reciprocity is treating other people as they treat you, or for the purpose of this article, as you wish to be treated—specifically with the expectation that they will reciprocate your favor in the future.

In other words, reciprocity is a sneaky trick that permits deliberate interpersonal influence. Do something for other people and they will be willing to do something for you, partly because they’ll be uncomfortable feeling indebted to you.

The concept of reciprocity is ingrained in human nature. As part of our upbringing, we are taught to give something back to people who give us something. Reciprocity and cooperation are the underpinnings of a civilized society—they allow us to help people who need it and to hope that they will help us when we need it. Research suggests that the desire to repay goodwill is hard-wired in the human brain.

Jack Schafer’s The Like Switch: An Ex-FBI Agent’s Guide to Influencing, Attracting, and Winning People Over (2015) offers a clever technique to put reciprocity into action:

The next time someone thanks you for something, don’t say, “You’re welcome.” Instead, say, “I know you’d do the same thing for me.” This response invokes reciprocity. The other person is now predisposed to help you when you ask them for a favor.

The effects of goodwill are short-lived. A long-forgotten reputation for helpfulness gets you nothing. You have to renew your reputation by helping others regularly.

To learn more about reciprocity, read social psychologist Robert Cialdini’s Influence: The Psychology of Persuasion (1984.) He identified reciprocity as one of six principles that can help get others’ compliance to your requests.

To Micromanage or Not?

June 12, 2018 by Nagesh Belludi Leave a Comment

Micromanagement—any unnecessary meddling in someone else’s responsibilities, decision-making, and span of authority—is one of the most common gripes that employees have about their managers. No manager’s participation, influence, and authority should chip value away from an employee’s work.

Nobody Likes a Meddling Boss

To Micromanage or Not? There’s a thin line between appropriate questioning and micromanaging. What characterizes micromanaging is not whether a manager is questioning the minutiae, but whether the fine points are significant enough to be probed into and to what end the manager is probing.

For instance, is a manager making a point of a certain inconsistent operating expense, or is the manager examining bookkeeping details that may help bring to light a bigger-level problem such as a defective accounting system? Asking questions doesn’t in and of itself signify micromanaging, as long as those questions lead to insights of some substance.

If a manager hones into some trivial detail and challenges it with an intention of establishing an employee’s error, it’s reasonable to assume that the manager is micromanaging.

When micromanaging happens in the area of the manager’s expertise, his nitpicking is usually provoked by an egotistical need to emphasize his knowledge or experience on the subject, especially if the manager is insisting on his pet course of action.

Idea for Impact: When tactically applied, micromanaging can be a powerful tool to get the right things done

The ability to pose broad, open-ended questions (try the Socratic Method) and help an employee uncover crucial details—and to do this without creating the perception of micromanaging—is a particularly valuable managerial skill.

The smartest managers I know of do away with as many unnecessary reports, reviews, and approvals as possible. They ask the right questions about the right subjects in the right tone to help refocus an employee’s attention while deferring to the employee’s decision-making prerogative. They don’t delve into the fine points of everything—they selectively micromanage only if they must.

How to Combat Burnout at Work

October 11, 2017 by Nagesh Belludi Leave a Comment

Employee burnout, the slow and steady physical and psychological fatigue and depletion caused by one’s work-life, reflects a fundamental challenge of working life.

How to nurse your exhaustion before it escalates into a burnout Burnout is characterized by reduced personal accomplishment, physical exhaustion and unremitting weariness, feelings of despair and helplessness, and cynical attitudes toward work, life, and people.

Many people work in situations that are conducive to burnout. The prevalence of demanding job characteristics and the pressures of collegial and supervisory relationships, together with inadequate job resources and motivational job characteristics can trigger burnout.

If you’re feeling worn out, overwhelmed, even depressed at work, here’s how to nurse your exhaustion before it escalates into a burnout:

Investigate ways to limit or disconnect exposure to stress-initiators. First, understand and rank all the triggers of stress. Reflect on your existing responsibilities and relationships at work, and identify any element that strains your enthusiasm or diminishes your energy.
Restructure your work. If you’re dealing with excessive job demands and are provided with inadequate job resources, try to discard low-gain and high-pain tasks and responsibilities. Ask for more resources, and reach out to people you find supportive and motivating. If all else fails, lower your standards.
Seek opportunities for psychological detachment from work. Stop thinking about work during your leisure time and disengage yourself mentally from work.
Nurture yourself. Your needs belong to the top. As you make your way through a busy life, don’t ignore prioritizing taking care of yourself. Don’t surrender, settle, or lose hope. Don’t compromise yourself and become what you can settle for.

Everything in Life Has an Opportunity Cost

August 8, 2017 by Nagesh Belludi Leave a Comment

“Opportunity cost is a huge filter in life. If you’ve got two suitors who are really eager to have you and one is way the hell better than the other, you do not have to spend much time with the other. And that’s the way we filter out buying opportunities.”
— Charlie Munger, Investor

Everything in Life Has an Opportunity Cost

Doing One Thing Makes You Sacrifice the Opportunity to Do Something Else of Value

In economics, opportunity cost is the cost of not choosing the next best alternative for your money, time, or some other resource.

One of the foundational principles in economics is affirmed by the popular American aphorism, “There ain’t no such thing as a free lunch.” Resources are scarce. When resources (time, money, mindshare, autonomy, and all that) are scarce, selecting one opportunity necessitates forgoing other opportunities.

Life is all about values and priorities. You face trade-offs. Life requires of you to make choices among mutually exclusive alternatives. Every time you select something, you forfeit other alternatives and the concomitant benefits. The cost of something is what you will give up to get it. This is opportunity cost.

You Can Do Anything but Not Everything … What Will You Sacrifice When You Choose One Option Over the Others?

When mulling over multiple choices, the quality of any option cannot be assessed in isolation from its alternatives. The price you pay (or the sacrifice you make, or the benefits you give up) for doing what you’ve chosen to do instead of doing something else is the opportunity cost.

In sum, an opportunity cost is the cost of passing up the opportunities that a different option would have afforded.

Many costs are calculated in terms of money. However, just because you don’t have to spend money to do something does not imply that the options you face are without their costs. For example, you don’t have to spend money to go for a hike or watch a sunset, but there is an opportunity cost there too. You could have used that time to do something else you value—visiting a friend or reading a book, perhaps.

If you decide to invest two years and some $100,000 getting an MBA at a brand-name business school, there’s an opportunity cost; it costs you lost wages and all the things you could have pursued during that time and with that money. But you anticipate that getting your MBA will pay off by way of a better job in a better company with a better salary.
If you spend your weeklong vacation taking your parents to a beach destination in Florida, there’s the opportunity cost of not going to Paris with your spouse.
If you decide to wake up twenty minutes earlier in the mornings to leave home sooner to work and beat the horrendous traffic, there’s the opportunity cost of twenty minutes of extra snoozing.
When the refrigerator at home breaks down and needs replacement, you will have to give up buying that latest big-screen TV you’ve been coveting.
There’s an opportunity cost to even reading this article at this moment. You could have been watching TV, taking a nap, calling up a friend, or moving on to another article in the time you’re devoting to reading this article.

In a nutshell, even decisions that appear to be no-brainers carry the hidden costs of the options you will decline. Thinking about opportunity costs may not change the decision you make, but it will give you a more rational assessment of the full implications of your decision.

Opportunity Costs Apply to All Your Choices—Big and Small

Opportunity cost is a concept of great magnitude. It is one of those apparently simple concepts in social sciences that are difficult to master and tough to put into consistent practice. Tim Harford, the British author of The Undercover Economist offers a particularly instructive example of appreciating opportunity costs in his Financial Times column:

Consider the following puzzle, a variant of which was set by Paul J Ferraro and Laura O Taylor to economists at a major academic conference back in 2005. Imagine that you have a free ticket (which you cannot resell) to see Radiohead performing. But, by a staggering coincidence, you could also go to see Lady Gaga—there are tickets on sale for £40. You’d be willing to pay £50 to see Lady Gaga on any given night, and her concert is the best alternative to seeing Radiohead. Assume there are no other costs of seeing either gig. What is the opportunity cost of seeing Radiohead? (a) £0, (b) £10, (c) £40 or (d) £50.

…

Answer: Going to see Lady Gaga would cost £40 but you’re willing to pay £50 any time to see her; therefore the net benefit of seeing Gaga is £10. If you use your free Radiohead ticket instead, you’re giving up that benefit, so the opportunity cost of seeing Radiohead is £10.

Charlie Munger’s Wisdom on Opportunity Cost

On the subject of making choices in life based on opportunity costs, Munger stated at a 2010 lecture at Harvard-Westlake preparatory school, “The right way to make decisions in practical life is based on your opportunity cost. When you get married, you have to choose the best spouse you can find that will have you. The rest of life is the same damn way.”
Explaining how Warren Buffett and Berkshire Hathaway use opportunity costs to make investment decisions, Munger detailed stated at the aforementioned Harvard-Westlake lecture, “Berkshire Hathaway is constantly kicking off ideas in about two seconds flat. We know we’ve got opportunity X, which is better than the new opportunity. Why do we want to waste two seconds thinking about the new opportunity? Many of you come from places that don’t do that. You’ve got to have one horse, one rabbit, one something or rather, and that rabbit is going to be thinking about something which would be ruled out immediately by an opportunity cost available generally to the place—but, it’s a different department. You have to be diversified and so on and so on. It’s easy to drift into this idea that opportunities don’t matter, you’ve got so many different ways of doing things that are better. It isn’t better.”
Putting the concept of opportunity cost into operation requires benchmarking any prospective decision to other available alternatives. At the 2006 Berkshire Hathaway annual meeting, Munger advised, “In the real world, you have to find something that you can understand that’s the best you have available. And once you’ve found the best thing, then you measure everything against that because it’s your opportunity cost. That’s the way small sums of money should be invested. And the trick, of course, is getting enough expertise that your opportunity cost—meaning your default option, which is still pretty good—is very high…. Most people aren’t going to find thousands of things that are equally good; they’re going to find a few things where one or two of them are way better than anything else they know. And the right way to think about investing is to act thinking about your best opportunity cost.”

Learn to Evaluate Life Choices Via the Lens of Opportunity Costs—The Stakes Become Clearer

Evaluate Life Choices Via the Lens of Opportunity Costs You live in a world of scarcity and must therefore make choices. You cannot avoid regret since there are opportunity costs for every choice you will make.

Everything in life is about opportunity costs. Every time you say “yes” to a choice, you are also saying “no” to everything else you may have accomplished with your time, money, and resources.

Opportunity cost is a commanding tool that you should be wise to apply to all decision-making. If you integrate this concept into your thought process, you will not only make judicious choices, but also better understand the world in which you live.

Idea for Impact: Whether you’re choosing graduate school, mulling over switching careers, starting a business, investing your money, buying a car, or frittering away your evening watching TV, considering the value of forgone alternatives will help you make better choices. Make the lens of opportunity costs the underpinning of your decision-making processes.

Weak Kindness & The Doormat Phenomenon: Balance Kindness with Strength

March 17, 2017 by Nagesh Belludi Leave a Comment

Kindness Can Be a Weakness

I’m currently reading Swedish oncologist Stefan Einhorn‘s The Art of Being Kind (2006.) Arguing that being a good person is the key to a happier and fulfilled life, Einhorn stresses (watch his TED talk) the need to distinguish ‘true’ kindness from ‘false’ kindness.

Einhorn describes three forms of false kindness:

Manipulative kindness where deceitful kindness masquerades as goodness. This superficial kindness is driven by some ulterior motive—to shrewdly obtain something, rather than to be genuinely helpful.
Stupid kindness that lacks appropriateness—trying to help someone who doesn’t want to be helped, for instance.
Weak kindness is thinking that being kind sometimes means yielding and being a doormat to others’ demands.

Weak Kindness Will Make You a Doormat

The doormat phenomenon is the outcome of weak kindness where a doormat bends over backwards to desperately satisfy others, often resorting to do whatever it takes to try to make others happy, no matter how badly the others treat him/her. In the name of kindness, the doormat allows others to walk over him/her due to lack of strength, fear of conflict, or fear of rejection.

The doormat phenomenon is perpetuated primarily by an inability to say “no” effectively. Here are the consequences of being too gullible, too empathetic, and too timid.

Doormats neglect their own self-interests.
Doormats often resort to passive aggression and/or resentment. Eventually, they find themselves silently annoyed by others.
Doormats don’t enjoy spending time in a social context, since they resent the people they assist.
Doormats often face more demands than they can handle. Hence, being fully conscious of how they’re taken advantage of and unable of standing up for themselves, they suffer from stress and depression.

Don’t Be Duped by your Own Kindness

Weak Kindness & The Doormat Phenomenon: Balance Kindness with Strength The key to leading a wise and purposeful life is to balance kindness with strength. To be wise and kind,

Be profusely kind and obliging but never weak. Don’t give up your power to another person. Don’t become a people-pleaser. Don’t put everyone else before yourself.
Be vigilant for nefarious people and their hidden motives. Be alert and aware of the many negative ploys and manipulations you could confront.
Be assertive and stand up for yourself. Don’t say “yes” when you really want to say “no”. Don’t be so desperate to please others as to ignore your own priorities. Keep your own interests at the forefront of your mind.
Be on the lookout for win-win opportunities to be kind and giving. Don’t always prioritize other people’s needs above your own; seek opportunities to help out where you can expect some reciprocity. Successful people tend to ask for what they want.

The Chinese use a “flower and sword metaphor” to illustrate the need to balance kindness with strength. For the most part, present the world a flower—a symbol of kindness and compassion. However, when people try to take advantage of your kindness, that is to say when they try to crush the flower, wield the sword—a sign of protection and strength. The sword exists to protect the flower.

Idea for Impact: Wise kindness entails judiciously subjugating some of your self-interests sometimes in aid of others’ welfares, while still having the courage to stand up your values when necessary. Be kind when you can, and tough when you must. Remember, a wise person’s own happiness matters as much to him or her as the happiness of others—no more and no less.

Don’t Be Too Helpful at Work

August 12, 2016 by Nagesh Belludi Leave a Comment

Agreeableness Can Go Too Far

Consider the case of Sherry, a discontented claims adjustor at an insurance firm. She is a star employee and an excellent team player. In a bid to be seen as obliging, Sherry always agrees to do everything she is asked to do by her supervisors and her colleagues. She ends up taking on a lot of extra work.

Sherry gets much praise for helping out as much as she can. However, she feels constantly overworked. This excessive dedication has left her with neither the time nor the energy for leisure or family. Her discontent materializes from the fact that her inability to say “no” is actually holding her back from some of her primary priorities.

Don't Be Too Helpful at Work

Too Much Congeniality Can Be Counterproductive

We live in an era in which self-interest is contemptible. People who aren’t generous and altruistic are branded as uncaring and greedy—even evil. At work, one mark of a high-performing employee is the ability to bring discretionary effort at work. This implies willingly dedicating energy and attention beyond the basic requirements of the role. Employees who are agreeable and helpful are much favored to those who are not so obliging.

Nonetheless, as a whole, there are dangers of being too helpful in a workplace. Employees like Sherry frequently find themselves overloaded with tasks that aren’t really part of their responsibility, tasks that are difficult to execute well, and tasks that that others don’t want to undertake because they are uninteresting or low-status in the organization. These supplementary tasks may stop obliging employees from doing their own work to the expected standard. Eventually, they get branded with humdrum work and may even be overlooked for higher-status work assignments or for promotion to senior roles.

If you’re one of those employees who is accommodating or strives to be seen as such, curtail your impulse to say “yes” to whatever people ask you to do. Don’t change abruptly from being a friendly, accommodating employee into an obstinate, unhelpful person.

Be judicious in undertaking extra work if it is only desirable in light of your priorities and the personal image you want to sustain. If the prospective task conflicts with your priorities, you are within your rights to say “no” (see my previous article on nice ways to do so.)

Idea for Impact: There is a Limit to the Results Being Nice Will Get You

While it is virtuous to think of others first at both work and home, devoting all of your time for others can stand in the way of caring for yourself. Your work-life balance can suffer.

Addressing your own needs first is not only incredibly beneficial for your well-being, but also vital to your ability to care for others. Be prudent. Stand up for yourself. Be mindful of your priorities. Be attentive to your own needs. Practice saying “no.” Learn to be assertive.

Don’t Say “Yes” When You Really Want to Say “No”

March 8, 2016 by Nagesh Belludi 3 Comments

Don't Say 'Yes' When You Really Want to Say 'No'

Most People Never Learn to Say “No”

Consider the case of Anna, a manager in a large accounting firm. Anna is a great team player and readily pitches in when her team’s workload gets heavy, especially during the tax season. She covers for peers when they have other commitments—personal and professional—and often stays late. Anna is a people-pleaser. She’s also one of those people who can’t say “no”: she spends too much time and energy working on others’ priorities while setting aside her own personal and professional priorities.

Consider also the case of Chuck, a selfless project manager at an engineering business. He not only passively gives in to requests to train new engineers, but also accepts all of his peer-managers’ unwanted assignments. Chuck reluctantly accedes to whatever work his boss imposes even if the task has little relation to Chuck’s span of responsibilities.

The problem with Anna and Chuck is that they cave in easily. They cannot assert themselves, stick to their guns, and bring themselves to saying “no.” Their inability to utter the simple two-letter word when they must and can makes them feel like they have no control over their life. They feel burned out and are often on the fast track to an emotional meltdown.

Learning to Say “No” Can Get You Ahead

There are many reasons people struggle with saying “no.” Some feel bound by obligation or by fear of hurting others’ feelings. Some want to be liked or be seen as team players. Yet others believe they really can do it all. Whatever the reason, this inability to say “no” can have several personal consequences.

Not being able to say “no” leads people into doing things they don’t respect themselves for doing. Saying “yes” becomes wrong when they want to say “no” and it is in their best interest to say “no,” but instead they resign and say, “OK, I’ll do it.”
Not being able to say “no” distracts people from their priorities and tasks that they really want to get completed. They become so encumbered doing the things they don’t want to do that they have neither the time nor the energy for the things that are most important to them.
By feeling like an overcommitted, selfless martyr and allowing other people to exploit them continually, people who struggle to say “no” may build up resentment. Often, after a long stretch of saying “yes” and doing things they don’t want to do, they may end up losing their temper and bring about an inappropriate emotional outburst.

Nice Ways to Say 'No'

Nice Ways to Say “No”

The key to saying “no” is to say it firmly, succinctly, and without an overlong explanation. Here are two examples.

Imagine you’ve been working on the organizing committee for an employee recognition event. Even though you’ve put in more time than anyone else on the committee has, the committee’s chair comes to you with another request, “Mark, I’m really fortunate to have you on the organizing committee. Can I count on you to go collect the recognition plaques from the store?” You could say, “No, chief. I have already done more than my share. Perhaps you should give that job to someone who hasn’t done his/her share.”
Sometimes, you don’t need to give a “yes” or a “no” answer on the spot. Try to defer your answer when faced with a request that you cannot accept immediately by saying, “Give me some time to think about it” or “Let me get back to you in 15 minutes.” After weighing the pros and cons, give your answer and offer a reason if necessary. This way, even if the requester doesn’t get a “yes” from you, he/she appreciates knowing you’ve seriously considered the request.

Easy and Effective Ways to Say “No”

Here are more simple and direct ways to say “no” for you to practice.

“No. Let’s find another way to get it done.”
“No, I can’t do it on such short notice. I have something else scheduled for that time.”
“No, not now. I don’t feel like doing that today. I’d rather do something else.”
“No, I don’t know this topic well enough to do a decent job.”
“No, I don’t want to take on anything that I can’t fully commit to doing well.”
“No, I’d be happy to help in some smaller capacity. Make me a member of the committee, not the chair.”
“No, I have a personal policy about not working on Saturdays or not missing my evening workout.”
“No, it’s impossible for me to do that. Please try someone else.”
“No.” Sometimes the best way to say “no” is to simply and directly say “no.” Per the old adage, “Never apologize. Never explain.”

Idea for Impact: Don’t Say “Yes” When You Really Want to Say “No”

Have no regrets about having to say “no.” Don’t allow pangs of guilt to dictate your personal or professional life.

By asserting yourself in a decisive, direct, polite, but firm way, you can be selective about saying “yes” to your own needs and priorities. Practice saying “no.”

In an NPR This I Believe essay, Jessica Paris reflected, “sometimes saying ‘no’ is easier than saying ‘yes’ … when I need it, my strength to say ‘no’ is bolstered by knowing that every ‘no’ is a ‘yes’ to something else.” In other words, almost every misplaced “yes” is really a “no” to yourself. So, don’t say “yes” when you really want to say “no.”

This Manager’s Change Initiatives Lacked Ethos, Pathos, Logos: Case Study on Aristotle’s Persuasion Framework

January 22, 2016 by Nagesh Belludi Leave a Comment

Persuasive Manager

In my previous article, I reviewed Aristotle’s framework for persuasion and argumentation: to win over others to a particular point of view, it’s necessary to appeal through ethos (credibility,) pathos (emotion,) and logos (reason.) In this article, I give a case study of organizational initiative that lacked ethos, pathos, and logos.

Consider the case of a young mid-level manager I coached last year. Helen (name changed for anonymity) recently joined the finance department of a capital-goods company. Two months into her job, she was bothered by her lack of initial success in bringing about change at her workplace.

Helen was smart, driven, and had a great professional track record. During her interviews, she had impressed her supervisors by her hard work, drive, and creative ideas. They recruited her to implement rigorous audit processes.

Just a few weeks after joining, Helen drew from her previous experience and generated many new and creative ideas to overhaul the financial audit processes. Her supervisors had given her all the responsibility and authority to bring about the necessary changes. However, she quickly encountered a problem: her peers and team members would not buy into her ideas.

In meetings where Helen spoke of her vision for change, her peers and team members would politely pay lip service to her ideas, but when it came to actually implementing her suggestions, nothing seemed to happen. Helen received a 360-degree feedback exercise about how her peers and team members perceived her and her ideas.

How to be More Persuasive

Helen was startled by the feedback she received. In response, she decided to improve her approach to selling her ideas by working on all three dimensions of Aristotle’s persuasion framework.

Ethos: Helen lacked ethos among her peers and her team members. She possessed ethos in the eyes of her superiors who’d recruited her and granted her authority to bring about the necessary change, but not with her peers and team members. She realized that she needed to prove herself and her ideas’ credibility.
Pathos: Helen had failed to elicit pathos and never took the time and effort to involve her peers and team members in the decision-making and convince them of the need for change.
Logos: Helen assumed that the problems she had faced at her previous employer were the same problems her new employer faced. Without learning about the corporate culture and the existing audit processes by interviewing her peers and team members, Helen had made all her recommendations for change based on things she had seen work in other settings. Her suggestions found no resonance for her new colleagues—to them she seemed to be trying to fix problems that did not exist.

Idea for Impact: To persuade others to your point of view, you must understand what truly moves your audience and then appeal through all the elements of Aristotle’s ethos-pathos-logos framework.

Assertiveness

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Smart Managers Have the Self-Discipline to Turn Excellence On and Off

Idea for Impact: Be Excellent Occasionally

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Nobody Likes a Meddling Boss

Idea for Impact: When tactically applied, micromanaging can be a powerful tool to get the right things done

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Doing One Thing Makes You Sacrifice the Opportunity to Do Something Else of Value

You Can Do Anything but Not Everything … What Will You Sacrifice When You Choose One Option Over the Others?

Opportunity Costs Apply to All Your Choices—Big and Small

Charlie Munger’s Wisdom on Opportunity Cost

Learn to Evaluate Life Choices Via the Lens of Opportunity Costs—The Stakes Become Clearer

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Kindness Can Be a Weakness

Weak Kindness Will Make You a Doormat

Don’t Be Duped by your Own Kindness

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Agreeableness Can Go Too Far

Too Much Congeniality Can Be Counterproductive

Idea for Impact: There is a Limit to the Results Being Nice Will Get You

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Most People Never Learn to Say “No”

Learning to Say “No” Can Get You Ahead

Nice Ways to Say “No”

Easy and Effective Ways to Say “No”

Idea for Impact: Don’t Say “Yes” When You Really Want to Say “No”

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