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Right Attitudes

Ideas for Impact

Archives for September 2015

Reframe Your Thinking, Get Better Answers: What the Stoics Taught

September 29, 2015 By Nagesh Belludi Leave a Comment

The solution to many a difficult problem can be found merely by reframing the problem, thereby changing or adjusting your perception of the issue.

Reframing is a very effective technique to shift your view of a specific problem, event, or person. When you approach a situation from another perspective, you are likely to reevaluate your intentions and find alternative, acceptable solutions to your situations.

Reframing helps in two ways:

  • Reframing allows you to consider a problem within a positive—rather than a negative—context. For example, if you’re trying out a diet, you can reframe it by asking yourself “What are some foods I like that I should eat more of? What new foods can I experiment with?” rather than wondering, “What foods must I give up?” Reframing can help turn a problem into an opportunity, a weakness into a strength, an impossibility into a work-around, and a conflict into a mere lack of understanding.
  • Reframing can also broaden a problem’s context, thus helping you recognize its systemic contributors. In other words, by reframing, you look at a problem within its larger context. For example, you could reframe an individual issue, “Why won’t Tom gel with our team?” to a systemic problem, “What are the attributes of our team that make Tom feel excluded?”

“Redirect your prayers … and watch what happens”

The great Roman Emperor and Stoic Philosopher Marcus Aurelius wrote in “Meditations” (trans. Gregory Hays,)

'Meditations: A New Translation' by Marcus Aurelius (ISBN 0812968255)Either the gods have power or they don’t. If they don’t, why pray? If they do, then why not pray for something else instead of for things to happen or not to happen? Pray not to feel fear. Or desire, or grief. If the gods can do anything, they can surely do that for us.

But those are things the gods left up to me.

Then isn’t it better to do what’s up to you—like a free man—than to be passively controlled by what isn’t, like a slave or beggar? And what makes you think the gods don’t care about what’s up to us?

Start praying like this and you’ll see.

Not “some way to sleep with her”—but a way to stop wanting to.

Not “some way to get rid of him”—but a way to stop trying.

Not “some way to save my child”—but a way to lose your fear.

Redirect your prayers like that, and watch what happens.

Idea for Impact: Reframe, Always Reframe

If you find yourself stuck with a problem or difficult situation, try reframing your view of that problem. Consider alternate perspectives, revise your goals, and reconsider how you see the way forward.

To reframe, simply step back from your present viewpoint and alter the “lens” through which you perceive the reality. Discover your unspoken assumptions, challenge your beliefs, change the attributes of your perception of the problem, and downplay or emphasize various elements of the situation. By “looking at it another way” you can derive new meanings and define different courses of action.

Wondering what to read next?

  1. Stuck on a Problem? Shift Your Perspective!
  2. What Isn’t Matters Too
  3. Finding Potential Problems & Risk Analysis: A Case Study on ‘The Three Faces of Eve’
  4. Creativity by Imitation: How to Steal Others’ Ideas and Innovate
  5. Four Ideas for Business Improvement Ideas

Filed Under: Mental Models, Sharpening Your Skills Tagged With: Creativity, Philosophy, Stoicism, Thinking Tools, Thought Process, Winning on the Job

Inspirational Quotations #599

September 27, 2015 By Nagesh Belludi Leave a Comment

Our modern society is engaged in polishing and decorating the cage in which man is kept imprisoned.
—Swami Nirmalananda

The mother as a social servant instead of a home servant will not lack in true mother duty. From her work, loved and honored though it is, she will return to her home life, the child life, with an eager, ceaseless pleasure, cleansed of all the fret and fraction and weariness that so mar it now.
—Charlotte Perkins Gilman (American Sociologist)

Everything is for the best in this best of all possible worlds.
—Voltaire (French Philosopher)

Time deals gently only with those who take it gently.
—Anatole France (French Novelist)

To avoid an occasion for our virtues is a worse degree of failure than to push forward pluckily and make a fall.
—Robert Louis Stevenson (Scottish Novelist)

Those who can command themselves command others.
—William Hazlitt (English Essayist)

So far as I can remember, there is not one word in the Gospels in praise of intelligence.
—Bertrand A. Russell (British Philosopher)

The talent for being happy is appreciating and liking what you have, instead of what you don’t have.
—Woody Allen (American Actor)

My crown is in my heart, not on my head, Nor decked with diamonds and Indian stones, Nor to be seen: My crown is called content: A crown it is, that seldom kings enjoy.
—William Shakespeare (British Playwright)

Change, like sunshine, can be a friend or a foe, a blessing or a curse, a dawn or a dusk.
—William Arthur Ward (American Author)

Sometimes I worry about being a success in a mediocre world.
—Lily Tomlin

Honesty is better than any policy.
—Immanuel Kant (Prussian German Philosopher)

The one thing in the world, of value, is the active soul.
—Ralph Waldo Emerson (American Philosopher)

Poverty is the only load which is the heavier the more loved ones there are to assist in bearing it.
—Jean Paul (German Novelist)

Filed Under: Inspirational Quotations

When Delegating, Acknowledge Possible Errors

September 25, 2015 By Nagesh Belludi Leave a Comment

Earlier this year, the ever-brilliant Ben Casnocha wrote an interesting essay reflecting upon his “10,000 Hours with Reid Hoffman,” the co-founder of LinkedIn and a prominent Silicon Valley investor. As Hoffman’s chief of staff for two years, Casnocha worked on strategic aspects of Hoffman’s many personal and professional projects. The two also authored “Start-up of You” (on career management) and “The Alliance” (on talent management).

Casnocha’s “What I Learned” essay is full of helpful management and leadership insights. Here’s one on delegation:

If you’re a manager and care seriously about speed, you’ll need to tell your people you’re willing to accept the tradeoffs [of delegation]. Reid did this with me. We agreed I was going to make judgment calls on a range of issues on his behalf without checking with him. He told me, “In order to move fast, I expect you’ll make some foot faults. I’m okay with an error rate of 10-20%—times when I would have made a different decision in a given situation—if it means you can move fast.” I felt empowered to make decisions with this ratio in mind—and it was incredibly liberating.

Idea for Impact: When Delegating, Acknowledge Possible Error

Managers can’t do everything. They must accept that they’ll need to delegate tasks often, knowing full well—often with good reason—that employees may not do those tasks as well or as fast as they managers would themselves.

To build confidence in employees’ skills in handling delegated tasks, managers can give employees a few initial low-risk tasks. As the manager gets more confident with the employee, the scope of delegated authority can expand.

Nobody makes optimal decisions every time. Demanding perfection from employees is unrealistic. Clarifying expectations, negotiating limits, expecting mistakes, and establishing confidence can be incredibly relieving and empowering to both managers and employees.

Wondering what to read next?

  1. Making It Happen: Book Summary of Bossidy’s ‘Execution’
  2. How Can a Manager Get Important Things Done?
  3. Great Leaders Focus on the WHY and the WHAT—Not the How
  4. The World’s Shortest Course in … Delegating
  5. To Micromanage or Not?

Filed Under: Leading Teams, Managing People Tagged With: Delegation

Don’t Listen to Jim Cramer on Mad Money

September 21, 2015 By Nagesh Belludi 3 Comments

If you ever tune in to CNBC’s popular Mad Money show, you’ll notice that host Jim Cramer speaks about the financial markets with unabashed certainty. Behind the goofy sound effects and the onscreen antics lies his particular brand of stock market punditry.

Cramer’s energy and confidence are most evident in the lightning round where his devotees hail “Booyah” and ask for his take on a barrage of stocks. In response, Cramer presents quick statistics and declares, “Same-store sales in China rose 12% last quarter. It’s a screaming buy; they’re doing great. BUY! BUY! BUY!” Or, he blurts out, “This company is involved with deep water rigs, the deep water market has not come back at all. If it does go up at all, SELL, SELL, SELL!”

What’s most notable about Mad Money is that Cramer is seemingly equipped to answer questions about any listed company with all the gusto he can muster. How could he possibly know the ins and outs of every company: their products, finances, cash flow, competitive positions, market prospects, and current valuation? He may know of many companies cursorily, but how could he have intimate knowledge of every ticker symbol that his fans throw at him? You’ll never hear him say, “Sorry, never heard of them,” or “Gee … truth be told, I’m not familiar with their new products or how they compare to the competitor’s products. I really couldn’t tell you.” He’s loud. He’s boisterous. And, he’s got to have an opinion on every stock—if he doesn’t, there is no show.

Jim Cramer, the best entertainer in the financial media

'Jim Cramer's Mad Money: Watch TV, Get Rich' by Jim Cramer (ISBN 1416537902) Jim Cramer’s credentials are impressive: Harvard, Goldman Sachs, hedge fund management, and TheStreet.com. He is the author of many investment-advice books with titles as appealing as “Get Rich Carefully”, “Sane Investing in an Insane World”, “Confessions of a Street Addict”, “Watch TV Get Rich”. He is experienced. He has extensive knowledge of the markets. He is passionate. He is smart.

Nonetheless, do not let Cramer’s credentials fool you about Mad Money‘s intent. His antics are entertaining. He wears silly costumes, yells at the camera, throws chairs around when angry, hits things with mallets, and chews heads off foam bears—all while producing goofy sound effects that include squealing pigs and a flushing toilet.

Jim Cramer’s opinions on Mad Money are often one-dimensional, half-baked, oversimplified, or wide of the mark. In the very first Mad Money episode I watched in 2005, a caller on the lightening round asked him about a company called PetroKazakhstan. Cramer’s response was that he did not trust the Russians. PetroKazakhstan was a Calgary-based Canadian oil company that was led by Canadian executives, did all its business in Kazakhstan, and had little to do with Russia. (The state-owned PetroChina acquired PetroKazakhstan in 2006.)

Don’t identify Cramer’s show with sound investment advice

As with other programs in the financial media that are teeming with talking heads, watching Mad Money can give you pointers as to what’s happening in the markets and in business trends. You can get ideas for what stocks to research or even speculate on. However, none of it constitutes sound investment advice.

Cramer’s job is not to make you money. He gets paid by CNBC to generate viewership and to entertain viewers with the pretext of dishing out dependable investment advice. He is not a trickster; he just is an entertainer on Mad Money, a fact that he acknowledged in a 2007 essay in the New York Magazine: “On the show, I say stupid things, yell ‘Booyah’ with alarming frequency, and occasionally wear a diaper or jump into a pile of lettuce to illustrate the finer points of investing. … God knows why, but there seems to be a market for this kind of idiocy.”

Watch Mad Money for the frenzy and personality-driven entertainment. Don’t take his speculative tips or investment advice seriously. Instead, do on your own research.

Rule #21 in Cramer’s 25 Rules of Investing states, “Be a TV critic: accept that what you hear on television is probably right, but no more than that.” Now, that’s good advice.

Wondering what to read next?

  1. The Eight Guiding Principles of Successful Investors
  2. Yes, Money Can Buy Happiness
  3. Book Summary of John Bogle’s ‘Little Book of Common Sense Investing’
  4. The Problem with Modern Consumer Culture
  5. You are Rich If You Think You Have Enough

Filed Under: Personal Finance Tagged With: Getting Rich, Personal Finance

Inspirational Quotations #598

September 20, 2015 By Nagesh Belludi Leave a Comment

The bookful blockhead ignorantly read,|With loads of learned lumber in his head,|With his own tongue still edifies his ears,|And always list’ning to himself appears.|All books he reads, and all he reads assails.
—Alexander Pope (English Poet)

Nothing makes it easier to resist temptation than a proper bringing-up, a sound set of values—and witnesses.
—Franklin P. Jones

I hate intellectuals. They are from the top down. I am from the bottom up.
—Frank Lloyd Wright (American Architect)

A man of genius makes no mistakes. His errors are volitional and are the portals of discovery.
—James Joyce (Irish Novelist)

We accept the verdict of the past until the need for change cries out loudly enough to force upon us a choice between the comforts of further inertia and the irksomeness of action.
—Learned Hand

Genius is often only the power of making continuous efforts. The line between failure and success is so fine that we scarcely know when we pass it—so fine that we are often on the line and do not know it. How many a man has thrown up his hands at a time when a little more effort, a little more patience, would have achieved success. As the tide goes clear out, so it comes clear in. In business sometimes prospects may seem darkest when really they are on the turn. A little more persistence, a little more effort, and what seemed hopeless failure may turn to glorious success. There is no failure except in no longer trying. There is no defeat except from within, no really insurmountable barrier save our own inherent weakness of purpose.
—Elbert Hubbard (American Writer)

I went for years not finishing anything. Because, of course, when you finish something you can be judged … I had poems which were rewritten so many times I suspect it was just a way of avoiding sending them out.
—Erica Jong (American Novelist)

For those who may not find happiness to exercise religious faith, it’s okay to remain a radical atheist, it’s absolutely an individual right, but the important thing is with a compassionate heart—then no problem.
—The 14th Dalai Lama (Tibetan Buddhist Religious Leader)

There is no past that we can bring back by longing for it. There is only an eternally new now that builds and creates itself out of the Best as the past withdraws.
—Johann Wolfgang von Goethe (German Poet)

The past is for us, but the sole terms on which it can become ours are its subordination to the present.
—Ralph Waldo Emerson (American Philosopher)

Filed Under: Inspirational Quotations

Is Day Trading and Speculation for You?

September 18, 2015 By Nagesh Belludi 1 Comment

A few weeks ago, even as stock markets around the world suffered a turmoil triggered by downbeat economic news from China, a prolific 36-year-old Japanese day trader claimed to have made $34 million by betting big against the market trends and timing the bottom precisely.

Notwithstanding frequent mention of such success stories and blaring ads in the media tempting you to stake money on your wits and your instinct to profit from market swings, it can be very hard to make money consistently in day trading and short-term speculation.

As a fundamentals-based long-term investor, I don’t think there is anything wrong with day trading or short-term speculation. With skill, strategy, and the right temperament, it’s possible to be just as profitable in speculating as in investing with any other time horizon.

Over the years, many sophisticated stock-analysis services have emerged to facilitate trading and speculation by amateurs such as these pictured day-traders from Bangalore. Vast online social networks such as StockTwits engage in the exchange of information, opinion, gossip, rumors, and stories of successes and losses.

Day Trading and Speculating by Amateurs in Bangalore, India

For a few successful trades, luck may be the main factor. However, in the fullness of time, the most important factors for consistent stock market gains are discipline, temperament, and risk management.

Most day traders fail because it’s too darn hard to time the market. They lack a coherent technique that works consistently. Instead of following a definite strategy rooted in fundamentals or a structured thought-process, they follow the news-tickers, minute-by-minute stock prices, volume- and price-trends, and poorly understood media-fed euphoria. Moreover, most day traders engage in short selling, a complex skill that goes against the grain of the conventional buy-and-hold mindset. Worst of all, most speculators don’t understand how their emotions come into play—both when they lose and when they win.

Like anything that requires focus, drive, discipline, persistence and a stroke of luck, day trading and speculation are hard to do successfully. It may take years of painful education and experimentation before creditable success. The U.S. market regulator Securities and Exchange Commission (SEC) offers the following cautions on day trading:

  • Be prepared to suffer severe financial losses
  • Day traders do not “invest”
  • Day trading is an extremely stressful and expensive full-time job
  • Day traders depend heavily on borrowing money or buying stocks on margin
  • Don’t believe claims of easy profits
  • Watch out for “hot tips” and “expert advice” from newsletters and websites catering to day traders
  • Remember that “educational” seminars, classes, and books about day trading may not be objective

'Reminiscences of a Stock Operator' by Edwin Lefevre (ISBN 1500541052) Idea for Impact: Most studies on day trading and speculation reckon that over three-fourths of amateur traders lose money, some of which may have been borrowed. The high risk that comes with high-yield investments and the self-inflicted stress of loss and debt may not be for you.

A Low-risk Alternative: There is no fail-safe way to invest without any risk. If you don’t have the time, energy, determination, or a strong understanding of investing, consider low-cost index funds. Do your own research. Read my previous article about John Bogle, founder of Vanguard and his tireless advocacy of low-cost index funds.

Recommended Reading: Edwin Lefevre’s 1923 classic, “Reminiscences of a Stock Operator”, is a fictionalized biography of Jesse Livermore (1877–1940), one of the greatest stock market speculators of all time. This “font of investing wisdom” (per Alan Greenspan) is filled with insightful trading advice and shrewd market/price movement analyses.

Wondering what to read next?

  1. Yes, Money Can Buy Happiness
  2. The Easier Way to Build Wealth
  3. Here’s the #1 Lesson from Secret Millionaires
  4. Book Summary of John Bogle’s ‘Little Book of Common Sense Investing’
  5. You are Rich If You Think You Have Enough

Filed Under: Personal Finance Tagged With: Getting Rich, Personal Finance, Simple Living

Creativity & Innovation: The Opportunities in Customer Pain Points

September 15, 2015 By Nagesh Belludi Leave a Comment

The Opportunities in Customer's Pain Points

Ellis Paul Torrance, the American psychologist who devoted his career to researching and teaching creativity, observed that “the process of sensing gaps or disturbing missing elements and formulating hypotheses” is pivotal to the creative process.

This is especially true of solving customer’s problems. Many innovative ideas are born of a reliable formula: prudent attention to and empathy with customers’ experiences, as well as applying resourceful imagination to solve customers’ pain points.

Many an innovator—either as a provider or as a consumer—develops deep empathy for customers’ pain points and sees an underexploited customer-need for convenience. The innovator contemplates, “This customer’s experience does not have to be expensive, protracted, hard, or inferior, as it is with the incumbent provider.” The innovator then uses his/her imagination to convert that understanding into a business idea with broad potential.

Consider the following cases of innovation that could be traced back to customer pain points:

  • Crispy Potato Chips. Legend has it that in the 1850s, Chef George Crum of New York’s Saratoga Springs created potato chips. A cranky customer at Moon’s Lake House frequently sent Crum’s fried potatoes back to the kitchen complaining that they were mushy and not crunchy enough. To appease the customer, Crum sliced the potatoes as thin as possible and deep-fried them. The customer loved them. Before long, “Saratoga Chips” became popular throughout New England.
  • Airtight Packaging for Potato Chips. When potato chips were first mass-produced for home consumption, they were packaged and distributed in metal containers, in which the chips would quickly go stale. During the 1920s in Monterey Park, California, Laura Scudder conceived of packaging potato chips in sealed bags. Scudder’s employees ironed wax paper into the form of bags and fill them up with potato chips. This airtight packaging not only kept the chips fresh and crisp longer, but also reduced crumbling. After the invention of the moisture-proof cellophane wrap by DuPont a few years later, chips were packaged in polymer bags. Then, nitrogen gas was blown in to prevent oxidation, extend shelf life, and prevent chips from being crushed as they were handled and distributed.
  • Netflix. At the video rental chain Blockbuster, customers who were paying the most in late fees were also the company’s most prolific renters. Even as they continued to patronize Blockbuster, these customers vented their frustration to Blockbuster’s employees, as well as to other existing and potential customers. In fact, in the ’90s, almost $300 million or 20% of Blockbuster’s pretax profit came from late fees. In 1997, Reed Hastings, one devoted Blockbuster customer, was charged $40 in late fees on a VHS tape of the movie Apollo 13. Frustrated by his fees, Hastings started Netflix, a mail-distribution movie-rental service. As soon as the business caught on, Hastings eliminated late fees. Netflix grew quickly, drove Blockbuster into bankruptcy in 2010, and is now valued at $50 billion.
  • Google News. After 9/11, Google engineer Krishna Bharat and his teammates repeatedly visited ten to 15 news sites looking for a wide range of news reports. Using Google’s legendary “20% Time” policy that allows employees to spend one day a week on side projects and collaborate beyond their immediate teams, Bharat wrote an artificial intelligence software to crawl thousands of news websites, cluster news articles based on topics and keywords, and aggregate a summary. Other engineers at Google loved Bharat’s prototype software and joined the effort to build Google News.
  • Corning’s Gorilla Glass for Smartphones. By 2007, cell phone makers and consumers were frustrated with the screens on their cell phones. The plastic screens broke too easily when the handsets were dropped, and keys and other objects left deep scratches. Sensing a business opportunity, some engineers at Corning dug into their corporate archives. They dredged up the formulation of a super-strong, flexible glass, Chemcor, which was unsuccessfully prototyped for automobile windshields during the 1960s. The engineers spent $300,000 to produce a trial run of Chemcor and discussed the results with cell phone manufacturers. The resulting cell phone glass was called Gorilla Glass and was widely adopted by Samsung, LG, Motorola, and other cell phone manufacturers. Gorilla’s thinness, strength, and resistance to scratches became the defining feature of touch-screen operation. Later Gorilla Glass became a core component on the iPhone, smartphones, tablets, and other portable devices. For Corning, Gorilla Glass has become a significant revenue stream.
  • Uber. In 2008, during a snowy night on a trip to attend a tech conference in Paris, American entrepreneurs Garrett Camp and Travis Kalanick had trouble getting a cab. Garrett purportedly said in frustration, “Why can’t we just tap a button and get a ride?” Before long, during a brainstorming session on ideas for new startups, Camp and Kalanick thought of starting a taxi company with a smartphone app to summon taxis. Instead, they built an app to hail taxi-rides on-demand and opened their app for use by established taxi companies as well as by casual autonomous drivers. In 2010, they launched UberCab in San Francisco. Uber is now worth $50 billion and operates in over 300 cities around the world.

Idea for Impact: Transform Customer Pain Points into Customer Delight

Customer pain points are a consistent pointer to potential opportunities not least because customers are usually willing to pay a premium to have their frustrations with a product or a service resolved.

Discover what opportunities may exist in your customers’ pain points. Examine product- and service-features that your customers find inadequate, more urgent, unpleasant, frustrating, or otherwise troubling. Consider how you could transform those product- and service-deficiencies into innovative features.

Don’t just satisfy customers; delight them by becoming more sensitive to their problems and reducing or eliminating their pain points.

Wondering what to read next?

  1. Make ‘Em Thirsty
  2. Restless Dissatisfaction = Purposeful Innovation
  3. What Taco Bell Can Teach You About Staying Relevant
  4. Constraints Inspire Creativity: How IKEA Started the “Flatpack Revolution”
  5. Four Ideas for Business Improvement Ideas

Filed Under: Mental Models, Sharpening Your Skills Tagged With: Creativity, Customer Service, Innovation, Parables, Persuasion, Problem Solving, Skills for Success, Thinking Tools, Winning on the Job

Inspirational Quotations #597

September 13, 2015 By Nagesh Belludi Leave a Comment

Maxim for life: You get treated in life the way you teach people to treat you.
—Wayne Dyer (American Motivational Writer)

Let flattery, the handmaid of the vices, be far removed.
—Cicero (Roman Philosopher)

I have always been driven to buck the system, to innovate, to take things beyond where they’ve been.
—Sam Walton (American Entrepreneur)

Constant exposure to dangers will breed contempt for them.
—Seneca the Younger (Lucius Annaeus Seneca) (Roman Philosopher)

It is better to do the most trifling thing in the world than to regard half an hour as trifle.
—Johann Wolfgang von Goethe (German Poet)

Wisdom, compassion, and courage are the three universally recognized moral qualities of men.
—Confucius (Chinese Philosopher)

The value of an idea has nothing whatever to do with the sincerity of the man who expresses it.
—Oscar Wilde (Irish Poet)

Anger will never disappear so long as thoughts of resentment are cherished in the mind. Anger will disappear just as soon as thoughts of resentment are forgotten.
—Buddhist Teaching

Our dependence outweighs our independence, for we are independent only in our desire, while we are dependent on our health, on nature, on society, on everything in us and outside us.
—Henri Frederic Amiel (Swiss Philosopher)

I have full cause of weeping, but this heart shall break into a hundred thousand flaws or ere I’ll weep.
—William Shakespeare (British Playwright)

The soul contains the event that shall befall it, for the event is only the actualization of its thoughts; and what we pray to ourselves for is always granted.
—Ralph Waldo Emerson (American Philosopher)

Filed Under: Inspirational Quotations

Fear of Failure is an Obstacle to Growth

September 11, 2015 By Nagesh Belludi Leave a Comment

The fear of failure—atychiphobia—is such a significant psychological threat to motivation that it can instinctively cause you to sabotage your likelihood of success. If you fear failure and limit your activities, you are acutely impeding the knowledge and wisdom that comes from opening yourselves up to the new and the unfamiliar.

In “Self-Renewal: The Individual and the Innovative Society”, John Gardner (1912–2002,) an activist and a member of Lyndon Johnson’s cabinet, reminds us that openness to new experience is vital to learning and self-renewal:

'Self-Renewal: The Individual and the Innovative Society' by John W. Gardner (ISBN 039331295X) One of the reasons why mature people are apt to learn less than young people is that they are willing to risk less. Learning is a risky business, and they do not like failure. … By middle age, most of us carry in our heads a tremendous catalogue of things we have no intention of trying again because we tried them once and failed. … We pay a heavy price for our fear of failure. It is a powerful obstacle to growth. It assures the progressive narrowing of the personality and prevents exploration and experimentation. There is no learning without some difficulty and fumbling. If you want to keep on learning, you must keep on risking failure—all your life.

Wondering what to read next?

  1. What Are You So Afraid Of? // Summary of Susan Jeffers’s ‘Feel the Fear and Do It Anyway’
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  3. Resilience Through Rejection
  4. Lessons from Sam Walton: Learning from Failure
  5. 10 Things That Are Holding You Back

Filed Under: Sharpening Your Skills Tagged With: Discipline, Fear, Learning, Motivation, Personal Growth, Success

Burt, Bees, and Simple Happiness / The Curious Case of Burt Shavitz

September 8, 2015 By Nagesh Belludi 1 Comment


Narratives of entrepreneurial success and great wealth are fascinating

Today’s high-achieving culture adores people like Elon Musk who dream big, set ambitious goals, stubbornly get things done, and build wealth for themselves.

This scale of purpose, however, is not for everyone. A surprising number of people find their purpose by going the other way—by rejecting the trappings of wealth and pursuing humble, unpretentious, contended lives.

Consider the case of Burt Shavitz, the namesake and co-founder of Burt’s Bees, a prominent beauty-products company. Burt, whose bearded face and scruffy hat grace the tins of the company’s hand salve and ointment, died this summer at age 80.

The small, simple, happy life

Burt Shavitz’s extraordinary reclusive life exemplifies what Marcus Aurelius wrote in Meditations, “Very little is needed to make a happy life; it is all within yourself, in your way of thinking.”

As a young professional photographer in the sixties, Burt grew increasingly disenchanted with city life in his native New York City. He was particularly distressed by the loneliness of an old woman whom he photographed at a home across his apartment—she always looked out sorrowfully from behind dingy curtains and never left her room. “As soon as I took this shot, I knew that that would be me, ninety years old and unable to go outside, if I didn’t get the hell out. I borrowed a van from a former girlfriend, packed up everything I needed—my bed, what clothes I had, an orange crate of books—and disappeared into the declining sun,” Burt recalled in 2014.

Burt left his city life for the backwoods in Maine and started living in a camper van. He led a hippie lifestyle; he had no ambitions and very little money. He took to beekeeping after unintentionally stumbling upon a swarm of bees at a fencepost. One day, while peddling beeswax by the side of the road, he met Roxanne Quimby, a single mother who was hitchhiking to work. Roxanne and Burt soon got romantically involved.

Roxanne had an entrepreneurial mindset: she made candles, lip balm, and hand lotion from a 200lb stash of unsold beeswax and started selling personal care products to tourists and at fairs. Over time, when their business thrived enough, Burt and Roxanne moved to North Carolina to establish a factory. However, Burt missed Maine very much. After a falling out with Roxanne, Burt sold his one-third stake in the company to her for a measly $130,000 and returned to Maine. (In 2007, Roxanne and her associates sold the company to Clorox for $913 million; she claims to have given him $4 million of the proceeds. Burt’s Bees/Clorox continued to pay him an unrevealed amount for continued use of his likeness and his name on its products.)

Idea for Impact: Happiness is mostly a matter of perspective

After returning to Maine, Burt no longer kept bees to make a living. He just enjoyed life—doing what he wanted, when he wanted. He told Flare magazine in 2013, “I’ve always had enough. I never starved to death, and I never went without a meal. I served in the army and went to Germany and slept in snowbanks, and walked 100 miles in the day carrying an 80-pound pack. What was it that I needed? My beekeeping produced enough cash that I could maintain my vehicles and pay my land taxes. What do I need? Nothing. No wife, no children, no TV set, no washing machine. All the pins sort of fell into place my entire life.”

During his later years, Burt lived in a cluttered country home in Maine that had no hot water and liked to watch nature pass by. A 2013 documentary called “Burt’s Buzz” captures his long and unconventional life. This highly recommended documentary (entirely on YouTube) juxtaposes Burt’s ideal day—“when no one shows up and you don’t have to go anywhere”—with the rock star adoration that he received from fans during a visit to Taiwan as the ‘brand ambassador’ of Burt’s Bees products.

In interviews—as in “Burt’s Buzz”—Burt denounced the emptiness of consumerism and extoled the virtues of simple, reclusive living. Evidently, he never regretted missing out on millions, but felt hurt by a three-decade-old business deal with Roxanne gone bad. “I’ve got everything I need: a nice piece of land with hawks and owls and incredible sunsets, and the good will of my neighbors,” he once said. An obituary in The Economist observed,

Settling back in his rocking chair, feet spread to feel the heat of the stove, Burt Shavitz liked to reflect that he had everything he needed. A piece of land first: 40 acres of it, fields and woods, on which he could watch hawks and pine martens but not be bothered, with luck, by any human soul. Three golden retrievers for company. A fine wooden house, 20 feet wide by 20 feet deep, once a turkey coop but plenty spacious enough for him. From the upper storey he could see glorious sunsets, fire off his rifle at tin cans hanging in a tree, and in winter piss a fine yellow circle down onto the snow, and no one would care. … He would wander into the woods or lie on his lawn to watch the baby foxes play, murmuring “Golly dang!” with simple happiness.

The seventeenth century French writer Francois de La Rochefoucauld once wrote, “Happiness does not consist in things themselves but in the relish we have of them; and a man has attained it when he enjoys what he loves and desires himself, and not what other people think lovely and desirable.” If, indeed, contentment consists of liking of what one has and having what one likes, Burt’s humble life illustrates how happiness arises from the harmony between oneself and the life one leads in one’s simple corner of the world.

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Filed Under: Business Stories, Living the Good Life Tagged With: Entrepreneurs, Happiness, Materialism, Money, Simple Living

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About: Nagesh Belludi [hire] is a St. Petersburg, Florida-based freethinker, investor, and leadership coach. He specializes in helping executives and companies ensure that the overall quality of their decision-making benefits isn’t compromised by a lack of a big-picture understanding.

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